Viva Magenta is a vibrant and fearless shade of red that reconnects us to nature and original matter. about its meaning, inspiration, collaborations, and products on the official Pantone website. Pantone announces Viva Magenta, a vibrant and brave shade inspired by nature, as the Colour of the Year 2023.
Learn how Pantone selects the Colour of the Year, what it represents and how it influences design and culture. The Pantone Color Institute has been identifying colors of the year for the last two decades. Their pick for 2023 is a shade of magenta.
What is the color for 2023? The Pantone Color Institute named Viva Magenta as its official color of the year for 2023 for its joyous yet powerful nature. A red with subtle notes of purple, magenta flawlessly complements many different color palettes from those on the richer, jewel-tone side of the spectrum to even a lighter, earthy palette. Pantone, the color authority, announces its color of the year every December and this year was no exception.
The 2023 color of the year is Viva Magenta. The Pantone color of the year 2023 is v iva magenta, a vibrant shade of pinkish-purple. The color was inspired by the magenta color, which has its origins in the cochineal insect that eventually created the carmine color dye.
There is also a meaning behind the choice of magenta, which is bold, confident, fun, and creative. Viva Magenta is the Pantone color of the year 2023: fabrics, materials and coatings The Pantone color of the year for 2023 is Viva Magenta 18-1750. A vivid and vibrant shade of red, rooted in nature, chosen precisely for its being natural in an age where technology is dominant.
Discover Pantone's 2023 Color of the Year It's vibrant, audacious, and futuristic - meet Viva Magenta 18-1750, the "it" color of the year. Equal parts warm and cool, Pantone describes this shade as a crimson red tone that's rooted in nature. What is the 2023 Pantone colour of the year? Every year the folks over at Pantone announce their colour of the year, with their choice often proving influential across various industries ranging from interior design, fashion, graphic design and branding.
The 2023 COLOR of the year is Viva Magenta (PANTONE 18-1750). Leatrice Eiseman, Executive Director of the Pantone Color Institute, said, "In this age of technology, we look to draw inspiration from nature and what is real.