"Why Shop Local in 2018: Top Reasons to Support Your Community"

In the digital age, the allure of online shopping is undeniable. However, as we approach the end of another year, it's more important than ever to remember the benefits of shopping local. In 2018, supporting your community by shopping locally can make a significant impact, and here's why:

Economic Impact

When you shop at local businesses, more of your money stays in your community. According to the American Independent Business Alliance, for every $100 spent at a local business, $68 remains in the local economy, compared to only $43 when shopping at national chains. This money goes back into your community, supporting local schools, parks, and other public services.

Community Character

Local businesses give your community its unique character. They offer products and services that you won't find in big-box stores, reflecting the tastes and interests of your neighbors. By supporting these businesses, you're helping to preserve the distinct identity of your community.

Supporting Local Entrepreneurs

Local businesses are often started by entrepreneurs who have a passion for their products or services. By shopping local, you're supporting these dreamers and innovators, giving them the opportunity to grow and succeed.

Job Creation

Local businesses create local jobs. According to the U.S. Small Business Administration, small businesses create two out of every three new jobs in the U.S. each year. By shopping local, you're helping to create employment opportunities for your friends and neighbors.

Customer Service and Convenience

Local businesses often provide exceptional customer service, as they rely on repeat customers and word-of-mouth marketing. They also tend to be more convenient, as they're often located closer to home and can offer personalized services tailored to your needs.

Building Relationships

Shopping local allows you to build relationships with business owners and employees. You're not just a customer; you're a neighbor, a friend, and a vital part of their success. These relationships enrich your community and make it a better place to live.

Environmental Impact

Local businesses often have a smaller environmental footprint than larger corporations. They use less resources to operate, and their products may be locally sourced, reducing the environmental impact of transportation. Additionally, local businesses often support other local businesses, creating a more sustainable and self-sufficient community.

In 2018, every purchase you make is a vote for the kind of community you want to live in. By choosing to shop local, you're investing in your community's economic health, preserving its unique character, and supporting your neighbors. So, this holiday season and beyond, let's make a conscious effort to shop local and make a real difference in our communities.