Teaching Resources
Marketing Strategy Slides
Week 5 - Consumer Behavior Analysis
PDF
2.5 MB
Case Study Video
Apple's Marketing Evolution
MP4
45:30 mins
Student Feedback
JS
John Smith
MBA - 2nd Year
The case study discussions are very engaging. Would appreciate more real-world examples in the upcoming sessions.
Course Content
Teaching Method
AP
Alice Parker
MBA - 2nd Year
The slides are well-structured but could use more visual elements. The practice questions at the end are very helpful.
Study Material
Presentation