How to Make Background Images Clickable in Storyline
Course Evaluation/QA Rubric
Overall Format and Arrangement
minimum lengths falls within 3-5 minutes (short and focused)
video is published to .mp4 format
video should follow a clear presentation arch/logical sequencing:
begin with a clear introduction
include an overview, hook, problem, or other way of framing the training video
learning objectives are clearly established (or at least a clear explanation of
why this learning is important/what the learner will gain from viewing)
content is chunked appropriately into segments according to topic or learning
objective
transitions between topics are intentional and clearly prepare the learner
clear summary and closing at end of video
pacing of visuals and content should be appropriate based on the content or visuals
displayed on screen (i.e. long enough to read, not so long learner wonders why video
has not progressed)
use video footage/images that you have the rights to (record high-quality video of your
own; take your own pictures, use stock images or video, etc.)
Learning Objectives
learning objectives do not need to be expressly stated in the training video
if learning objectives are not stated, it is still clear to the learner what problem the
video aims to solve and how the learner will benefit from viewing the video
the goal of the training video should align with the primary learner’s level of
understanding and skill relevant to the content
Chunking and Scaffolding Content
content is grouped by topic or according to the learning objectives
each section of content is clearly defined and expanded upon sufficiently to convey the
level of understanding needed to achieve the learning objectives
content is ordered in a way that makes sense (foundational information followed by
deeper levels of exploration)
when applicable, content is arranged in a way that builds on earlier learning
transition between ideas/topics is clear
content is not repetitive or approached differently at different points in the module; if an
idea/concept needs to be approached from different perspectives, that learning
happens within the same portion of the video
unique terms are explained unless primary learner is assumed to already know them
Engaging the Learner
video follows a narrative structure; it uses storytelling strategies to engage the learner
points built into the video to ensure active listening/viewing on part of learner (ask
questions, change pacing/tone of the voiceover, etc. to retain/regain attention)
there is appropriate movement in the video frame to keep it interesting but not
overstimulating/distracting (i.e. zooming/panning, labels/callouts/titles, videos, variety
of images, etc.)
visual cues on screen are used to provide context and draw learner’s eye to
appropriate places in the frame (i.e. titles, headings, lower third, callouts, etc.)
video effects used engage learner - transitions, behaviors, annotations, and other
effects, etc.
Visual Design
consistent look and feel throughout the video (style of photographs/images,
labels/fonts, etc.)
types of animations, transitions, etc. are limited to 2-3 styles
choice of visual effects are professional, nothing too dramatic/distracting
Voiceover Narration
voiceover should be consistent throughout unless there are intentionally multiple
speakers
Timing of audio and animations/visual changes/video content align
narration clearly comes from a storyboard script; not meandering, winging it, or
disjointed pacing
professional sounding voiceover (uses WellSaid Labs or other high quality artificial
voice, not text-to-speech computer VO; or uses own voice recording with muted
background audio)
