Platform Vs. Product at Peggy Chapman blog

Platform Vs. Product. A strong product and a loyal customer base will attract third parties to your platform. Sometimes a platform is a product. In order to understand a platform, it’s important to grasp the difference between a platform and a product. A platform is not a product, but rather a set of capabilities that enable the creation of products. Start with a defensible product and a critical mass of users. Product managers must understand the key differences between products and platforms, and when to use the platform as a product approach. The distinction between platform and product is not always so clear cut. Apply a hybrid business model. In other words, you can build products on top of a platform, but a platform itself is not a product. Platforms are often a more accessible alternative to investing in a suite of products. Products require integrations (sometimes custom, complex ones) to connect different tools, but platforms are designed from the start to help different tools work together and share information more easily. Our analysis revealed five actions that are critical for transitioning successfully to a product and platform operating model:. This guide explores the pros and cons of each approach.

Start with a defensible product and a critical mass of users. In other words, you can build products on top of a platform, but a platform itself is not a product. This guide explores the pros and cons of each approach. In order to understand a platform, it’s important to grasp the difference between a platform and a product. Our analysis revealed five actions that are critical for transitioning successfully to a product and platform operating model:. Apply a hybrid business model. Products require integrations (sometimes custom, complex ones) to connect different tools, but platforms are designed from the start to help different tools work together and share information more easily. Platforms are often a more accessible alternative to investing in a suite of products. A strong product and a loyal customer base will attract third parties to your platform. Sometimes a platform is a product.

What Is Platform as a Product? YouTube

Platform Vs. Product Our analysis revealed five actions that are critical for transitioning successfully to a product and platform operating model:. Apply a hybrid business model. Products require integrations (sometimes custom, complex ones) to connect different tools, but platforms are designed from the start to help different tools work together and share information more easily. Platforms are often a more accessible alternative to investing in a suite of products. In order to understand a platform, it’s important to grasp the difference between a platform and a product. A platform is not a product, but rather a set of capabilities that enable the creation of products. Sometimes a platform is a product. Product managers must understand the key differences between products and platforms, and when to use the platform as a product approach. Our analysis revealed five actions that are critical for transitioning successfully to a product and platform operating model:. This guide explores the pros and cons of each approach. In other words, you can build products on top of a platform, but a platform itself is not a product. A strong product and a loyal customer base will attract third parties to your platform. The distinction between platform and product is not always so clear cut. Start with a defensible product and a critical mass of users.