Bmw Ai Assistant
BMW debuts Alexa+ integration in Neue Klasse at CES 2026. Hands-on review of the AI-powered Intelligent Personal Assistant, smart home control, and launch details for second half 2026. The AI-powered assistant will debut in the fully-electric BMW iX3, the inaugural model for the Neue Klasse platform.
BMW says the technology will be integrated across 40 new models and updates throughout the second half of 2026, initially launching in Germany and the US. The BMW Group AI Assistant enables even non-technically-minded users to develop their own AI solutions and integrate them into their work processes. This noticeably boosts efficiency and productivity, while an integrated governance framework ensures all AI applications are used securely and in line with regulations.
BMW is making a splash at CES 2026 by being the first automaker to offer Alexa+ integration inside a vehicle. Coming to the new BMW iX3 later this year, the assistant lets you do all sorts of. BMW taps Amazon Alexa to supercharge its Intelligent Personal Assistant, turning your car into a chatty, AI.
The BMW Intelligent Personal Assistant offers a great many intelligent features that make controlling your vehicle easier than ever. The Personal Assistant proactively makes suggestions about using vehicle functions, for example. Automotive manufacturer BMW has unveiled the new in-car technology that will "shape the entire model range of the brand".
The enhanced, AI-powered BMW Intelligent Personal Assistant with Alexa+ technology was presented to the public at CES 2026. It is built into the fully electric BMW iX3, the debut model for the Neue Klasse, and will be integrated into 40 new models and model updates from. BMW cars will use conversational AI assistant Alexa+ in new models for an updated voice control experience from Amazon.
The next-gen Alexa Custom Assistant enables natural, conversational experiences in BMW vehicles. BMW's voice assistant expertise makes them the perfect first partner for this next-gen technology. This collaboration advances our vision for intelligent AI interactions seamlessly integrated into customers' everyday lives.
BMW Group will expand its BMW Intelligent Personal Assistant in 2026 by integrating Amazon's Alexa+ artificial intelligence architecture, marking a major step forward in natural voice.