2024 MSRP for Toyota Highlander XLE and Key Pricing Insights

The Toyota Highlander XLE remains a top choice for families seeking a blend of comfort, technology, and reliability—now with a clear 2024 MSRP that reflects its premium features and market demand.

As of 2024, the Toyota Highlander XLE starts at an MSRP of $34,975 for the base model, offering a powerful 3.5L V6 engine, premium leather upholstery, and advanced safety tech like Toyota Safety Sense 3.0. Higher trims, such as the XLE Premium, bring enhanced infotainment, premium audio systems, and upgraded interior materials, pushing the final price toward $40,000. This pricing reflects Toyota’s commitment to delivering a refined, capable SUV at a competitive value.

At the MSRP, the XLE delivers a balance of performance and luxury: standard features include a 9-inch touchscreen with Apple CarPlay, adaptive cruise control, lane-keeping assist, and a robust 3.5L V6 powertrain delivering 295 horsepower. The base model includes a 9-speed automatic transmission and 18-inch alloy wheels, making it ideal for both daily commutes and weekend adventures without compromise.

While the base MSRP covers essential excellence, optional packages like the XLE Premium Package add premium features such as heated seats, a panoramic moonroof, and advanced driver-assistance enhancements, increasing the total investment. These upgrades are designed to elevate comfort and safety, ensuring every Highlander XLE buyer finds a configuration that matches their lifestyle and needs.

With a strong balance of features, reliability, and a competitive 2024 MSRP, the Toyota Highlander XLE stands out as a compelling choice in the midsize SUV segment. Whether you’re upgrading from a compact or exploring a new vehicle, the XLE delivers exceptional value—starting at $34,975 for the base model. Visit your local Toyota dealer to experience the Highlander XLE and discover why it’s a favorite among families nationwide.

See pricing for the New 2025 Toyota Highlander XLE. Get KBB Fair Purchase Price, MSRP, and dealer invoice price for the 2025 Toyota Highlander XLE. MSRP is often cited in many advertisements and vehicle reviews.

The most popular trim of the 2024 Toyota Highlander is the XLE, which has an MSRP of $43,815 with destination fee and popular options. Explore the 2026 Toyota Highlander, a stylish SUV with a spacious cabin, flexible storage, and versatile capability for road trips and life's big moments. Toyota is adjusting the Highlander's lineup for 2026, making all-wheel drive standard and dropping the base LE model.

The base price for the XLE AWD is $46,765, which is nearly $5000 higher than. Test drive New 2025 Toyota Highlander XLE at home from the top dealers in your area. Search from 60 New Toyota Highlander cars for sale ranging in price from $44,454 to $55,615.

The Toyota Highlander Price Guide Below Includes: The prices below shows the MSRP, Invoice Price and True Dealer Cost. The true dealer cost is calculated by the following formula: [Invoice Price] + [Destination Fee of $1,395] - [Holdback (2% of the Base MSRP)] = Dealer Cost. Holdback is a hidden manufacturer markup passed on to dealers.

2026 Toyota Highlander 2026 Toyota Highlander XLE AWD Estimated CarQuotes Target Price What do these prices mean? includes selected options and fees. Starting MSRP: $47,240 Next. See pricing for the New 2023 Toyota Highlander XLE.

Get KBB Fair Purchase Price, MSRP, and dealer invoice price for the 2023 Toyota Highlander XLE. 2026 Toyota Highlander Pricing The 2026 Toyota Highlander has a starting sticker price of $46,765, with the range-topping Highlander Platinum kicking off at $54,420. But Kelley Blue Book Fair.

Research the 2026 Toyota Highlander with our expert reviews and ratings. Edmunds also has Toyota Highlander pricing, MPG, specs, pictures, safety features, consumer reviews and more. Our.