Young Sports Fans at Alannah Macquarie blog

Young Sports Fans. New research from dentsu and overtime reveal younger sports fans favor digital over traditional viewing. Invest in integrating social media and mobile betting into the sports experience. A third of engaged global sports fans aged 18 to 24 prefer watching clips or highlights of live games than watching matches in their entirety, according to data from yougov’s sports whitepaper. The leagues’ marketing officers share a philosophy: About half of young nfl, nba and mlb fans polled prefer watching highlights over a full game as opposed to the older folks, who. Meet young fans where they are. That means using digital tools like. Invest in unique, memorable social experiences to cater to younger fans. Losing young fans is a growing concern:

Meet young fans where they are. New research from dentsu and overtime reveal younger sports fans favor digital over traditional viewing. That means using digital tools like. The leagues’ marketing officers share a philosophy: Losing young fans is a growing concern: A third of engaged global sports fans aged 18 to 24 prefer watching clips or highlights of live games than watching matches in their entirety, according to data from yougov’s sports whitepaper. Invest in unique, memorable social experiences to cater to younger fans. About half of young nfl, nba and mlb fans polled prefer watching highlights over a full game as opposed to the older folks, who. Invest in integrating social media and mobile betting into the sports experience.

International Sports fans stock photo. Image of dutch 33372608

Young Sports Fans Meet young fans where they are. Invest in unique, memorable social experiences to cater to younger fans. Invest in integrating social media and mobile betting into the sports experience. New research from dentsu and overtime reveal younger sports fans favor digital over traditional viewing. That means using digital tools like. About half of young nfl, nba and mlb fans polled prefer watching highlights over a full game as opposed to the older folks, who. Losing young fans is a growing concern: The leagues’ marketing officers share a philosophy: Meet young fans where they are. A third of engaged global sports fans aged 18 to 24 prefer watching clips or highlights of live games than watching matches in their entirety, according to data from yougov’s sports whitepaper.

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