Curious logo ad doesn't appear to have been generated by either Mercedes or BMW, but that is not stopping the debate over who the ad is for. Mercedes-Benz's CEO, Dieter Zetsche (popularly known as Dr. Z), is retiring from his post today-and Benz archrival BMW has something to say about it.
BMW released a video about Zetsche's. The ad, ostensibly for BMW, shows the Mercedes logo transforming into the BMW logo as it starts spinning, with the motion blur turning the famous star into the famous propeller. It's currently the most popular post on Reddit's r/DesignPorn page - but we're not sure if it's quite as clever as it looks.
unofficial mercedes vs bmw ad poster :: Behance
(Looking for inspiration? Reminds me of an older ad showing a Mercedes truck with a car trailer carrying a load of BMWs, with the caption "Even Mercedes can bring driving joy." Also BMW Motorcycles had a few billboards along the highway leading into Milwaukee, home of Harley Davidson, during their 100th anniversary celebration. The billboards said "We'd congratulate you, but you wouldn't hear us anyways. On May 22nd, Mercedes Benz CEO, Dieter Zetsche left the German giant to retire and BMW greets him with an incredible commercial.
The Mercedes-Benz vs BMW rivalry is going strong. In a now viral video, Mercedes has just delivered a savage response when asked what it thinks of BMW. Mercedes released the following ad: BMW then used a clever play on words to clap back: Beats the bends, or beats the Benz? The latest contribution to the rivalry is an advert from BMW both honouring and making fun of recently retired Daimler CEO Dieter Zetsche, reports Autoblog.
Epic Car Advertising Wars - The Auto Parts Warehouse Blog
Daimler owns Mercedes-Benz, in case that connection doesn't make. BMW decided to poke fun at Mercedes-Benz's CEO, Dieter Zetsche who recently retired. Watch the 'advertisement' over here.
The Mercedes-Benz vs. BMW rivalry has been marked by a series of mockery ads that humorously and sometimes aggressively target each other's brand image and features. 2000s: The rivalry began to heat up with BMW's 2000 ad campaign, which mocked Mercedes as old-fashioned and stodgy, positioning BMW as the choice for a younger, more.
