For those dreaming of owning a BMW, starting with a smaller model offers the perfect balance—dynamic handling, refined engineering, and a memorable driving experience tailored for new drivers.
The small BMW first car combines intelligent design with powerful performance, making it ideal for newcomers. Featuring responsive engines, modern safety tech, and sleek styling, it proves that size doesn’t limit prestige. Whether navigating city streets or open highways, this model delivers confidence and control from day one.
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The small BMW first car is more than just a vehicle—it’s the perfect gateway to mastering driving with elegance and precision. Ready to begin your BMW journey? Experience the fusion of passion and performance today.
The first hybrid BMW was the 2010 BMW ActiveHybrid 7, and BMW's first electric car was the BMW i3 city car, which was released in 2013. After many years of establishing a reputation for sporting rear-wheel drive cars, BMW's first front-wheel drive car was the 2014 BMW 2 Series Active Tourer multi-purpose vehicle (MPV). Discover how the BMW 3/15, the brand's first car, shaped the German automaker's legacy, transitioning from aircraft engines to automotive excellence.
The first car BMW ever made was the Dixi, produced in 1929. It was not an official BMW but instead created under license from Austin Motor Company. Although it would later become the BMW 3/15, car enthusiasts still call these economy cars by their popular name.
The Dixi name has staying power. Discover how the BMW Dixi 3/15 became the brand's first car and paved the way for BMW's rise as a global automotive leader. It was a small, economical car known as the BMW 3/15 DA, built around 1923, which was BMW's first production automobile.
Why is 1916 considered a significant year in BMW's history? The company's initial product was the BMW 3/15, which was manufactured first as a "Dixi" car between 1927 and 1929 and then as a BMW between July 1929 and March 1932. BMW and Automobilwerk Eisenach Small German automaker Automobilwerk Eisenach (AWE) was located in Eisenach.
BMW became an automobile manufacturer in 1928 by purchasing the company known as Fahrzeugfabrik Eisenach. Until the Second World War broke out, all BMW cars were made at this plant in the Thuringia region of Germany. The first BMW small car was built under licence from the Austin Motor Company in 1929, but was superseded by the company's own designs in 1932.
The car was called the Dixi 3/15 PS DA-1. The first 100 automobiles were made from kits produced by the Austin Motor Company. The first AWE-made Dixi 3/15 PS DA-1 came off the assembly line in December 1927.
After a successful run at making motorcycles, BMW was looking to expand and acquired the Automobilwerk Eisenach in November 1928. In 1929, BMW ventured into the automobile industry with the launch of its first-ever car, the BMW 3/15 DA-2. Also known as the Dixi 3/15, this compact and affordable car was based on the design of the British Austin 7, with BMW securing a license to produce it in Germany.
BMW was highly successful in these enterprises; in 1920 it relocated its main headquarters to Munich and in 1923 it launched its first-ever vehicle, the R32 motorcycle. It was an excellent design featuring a boxer engine designed by aero engine engineer Max Friz; BMW's use of such engines in its motorbikes became a trademark that continues today.