Roku Pricing: A Comprehensive Guide
Roku is one of the most popular streaming media players on the market, offering users access to a wide range of channels, streaming services, and apps. But how much does a Roku cost? In this article, we'll break down the different pricing options for Roku devices, including the Roku Express, Roku Streaming Stick, and Roku Ultra.
Pricing Options for Roku Devices
The prices for Roku devices vary depending on the model and features. Here's a breakdown of the current pricing options:
- Roku Express: $29.99 (HD streaming, no 4K support)
- Roku Streaming Stick+: $59.99 (HD streaming, 4K support, voice remote)
- Roku Ultra: $99.99 (4K streaming, HDR support, voice remote, and more)
- Roku Streaming Stick 4K: $69.99 (4K streaming, HDR support, voice remote)
Roku Pricing: A Closer Look at the Features
When it comes to pricing, Roku devices offer a range of features that can impact the final cost. Here's a closer look at the features included with each device:

The Roku Express is the most basic device in the lineup, offering HD streaming and no 4K support. It's the perfect option for those who only need to stream content in standard definition.
The Roku Streaming Stick+ is a step up from the Express, offering 4K support and a voice remote. It's a great option for those who want to stream content in 4K and enjoy the convenience of a voice remote.
The Roku Ultra is the top-of-the-line device, offering 4K streaming, HDR support, and a voice remote. It's the perfect option for those who want the best possible streaming experience and are willing to pay a premium for it.

Additional Costs to Consider
In addition to the cost of the Roku device itself, there are several other costs to consider when setting up a Roku system. Here are a few things to keep in mind:
Internet connection: A stable internet connection is required to use a Roku device. The cost of your internet plan will depend on your provider and location.
Streaming services: Many of the channels and apps available on Roku require a subscription or payment. The cost of these services will depend on the specific channels and apps you choose to use.
Additional accessories: There are several additional accessories available for Roku devices, including wireless headphones, game controllers, and more. These accessories can add to the overall cost of your Roku system.
Comparison to Other Streaming Devices
Pricing Comparison with Other Streaming Devices
When considering a Roku device, it's worth comparing the pricing to other popular streaming devices on the market. Here's a comparison of the prices for Roku devices with other popular streaming devices:
| Device | Price |
|---|---|
| Roku Express | $29.99 |
| Amazon Fire TV Stick | $39.99 |
| Google Chromecast | $35.00 |
| Roku Streaming Stick+ | $59.99 |
| NVIDIA Shield TV | $149.99 |
| Apple TV 4K | $179.00 |
Which Roku Device is Right for You?
With so many different pricing options available, it can be difficult to decide which Roku device is right for you. Here are a few things to consider when making your decision:
What type of content do you want to stream? If you're primarily interested in streaming movies and TV shows, a Roku Express or Streaming Stick+ may be the perfect option. If you want to stream 4K content and enjoy advanced features like HDR, the Roku Ultra may be the way to go.
What is your budget? Roku devices range in price from under $30 to over $100, so it's worth considering your budget when making your decision.
Do you want a voice remote? If you want the convenience of a voice remote, consider opting for a Roku Streaming Stick+ or Ultra.
Conclusion
When it comes to pricing, Roku devices offer a range of options to suit different budgets and needs. By considering the features and pricing options available, you can choose the perfect Roku device for your streaming needs. Whether you're looking for a budget-friendly option or want to splurge on the latest and greatest technology, there's a Roku device out there for you.