Red BMW XM Label logos. The model designations of the BMW XM Label are framed in red, signalling its high performance to the outside world. The BMW logos on both sides of the rear window are a homage to the first BMW M model: the BMW M1.
No, the XM Label won't win over every BMW M diehard. But BMW has smartly focused its flagship SUV offering with meaningful updates for 2026. Faster charging, richer customization options, and continued power dominance ensure the XM Label remains competitive against rivals like the Lamborghini Urus, Aston Martin DBX707, and Ferrari Purosangue.
BMW XM Label Red | 2024MY | Rear Three-Quarter
The Label was supposed to be an annual special edition, but BMW has made it the only choice for 2026 XM shoppers. We filmed the 2026 BMW XM Label at Le Mans with its new matte blue paint, 23-inch black wheels, and blue leather upholstery. The rear seat comfort cushions matching the color of the seat surfaces now come as standard for all BMW Individual Merino Leather upholsteries.
The charging rate of the BMW XM Label increases as well: the M HYBRID system's Combined Charging Unit now enables AC charging at up to 11 kW, up from 7.4 kW. The BMW XM's power starts with the familiar S68 twin. The images of the XM Label than BMW released with the news makes the super-SUV look considerably less garish than what we saw with the Red version back in 2023, so the decision to drop the annual.
BMW XM Label Red - An Exclusive Review and Video
As before, the 2026 BMW XM Label gets its power from a twin-turbo V-8 making 577 hp, combined with an electric motor mounted between the engine and transmission. All 738 pound. 2026 BMW XM Label Specs, Performance, Review - The powerful, expressive presence of the 2026 BMW XM Label is unrestrained.
The 2018 model year adds improved aero surfaces and a slightly modified front end, but BMW maintains the powerful design language. What are the highlights in the interior of the 2026 BMW XM Label? Inside, customers can choose from three new Interior Worlds; BMW Individual Night Blue Full Merino Leather with Vintage Coffee accents, BMW Individual Black Full Merino Leather with Vintage Coffee accents, and BMW Individual Silverstone Extended Merino leather with Black accents.
