Top 10 Meals & Entertainment Ideas of 2018: A Year in Review and Trends

The year 2018 was a fascinating one for the food and entertainment industry, marked by innovative trends that reshaped the way we dine and engage with leisure activities. This article delves into the most compelling meals and entertainment trends that dominated the scene in 2018.

Plant-Based Diets Take Center Stage

2018 was the year that plant-based diets stepped into the limelight, driven by increasing health consciousness, environmental concerns, and even celebrity endorsements. Vegan and vegetarian options became mainstream, with restaurants and food manufacturers scrambling to cater to this growing demographic. The rise of plant-based 'meat' alternatives, such as the Impossible Burger, was a standout trend that captured global attention.

Experiential Dining: More Than Just a Meal

In 2018, dining out was about more than just the food. Experiential dining, which focuses on creating memorable, immersive experiences, gained significant traction. From themed restaurants and interactive cooking classes to supper clubs and pop-up events, consumers sought out unique and Instagram-worthy dining experiences.

Tax Reform: Business Meals & Entertainment Tax Deduction Law Changes

Immersive Themed Restaurants

Restaurants that transported diners to other worlds, such as the Rainforest Cafe's jungle-themed decor or the Haunted Hamburger's spooky atmosphere, were particularly popular. These establishments offered a complete sensory experience, combining food, ambiance, and entertainment.

Streaming Services Dominate Entertainment

While traditional cable TV still held its ground, 2018 was the year that streaming services truly came into their own. Netflix, Amazon Prime Video, and Hulu led the pack, offering a vast array of original content that rivaled, and often surpassed, traditional network programming. This shift in viewing habits was reflected in the increasing number of households cutting the cord and opting for streaming-only services.

Original Content Reigns Supreme

In 2018, it was all about the originals. Streaming services invested heavily in producing their own content, leading to a boom in high-quality, exclusive shows and movies. From Netflix's "Black Mirror: Bandersnatch" to Amazon's "The Marvelous Mrs. Maisel," these originals drove subscriber growth and kept viewers engaged.

2018 Tax Reform Impact on Meals, Entertainment, & Travel

Gaming Goes Mainstream

Electronic sports (eSports) and gaming events gained significant traction in 2018, attracting massive audiences and lucrative sponsorship deals. The annual revenue of the global eSports market was projected to reach $906 million, with a growth rate of 38% year-on-year. Traditional sports teams began investing in eSports, and gaming events sold out stadiums worldwide.

Gaming Events: More Than Just Competitions

Gaming events in 2018 were about more than just competition. They offered immersive experiences, with live music performances, cosplay competitions, and interactive exhibits. Events like the Electronic Entertainment Expo (E3) and Gamescom attracted hundreds of thousands of attendees, cementing gaming's status as a major form of entertainment.

Virtual Reality: The Next Frontier

While still in its early stages, virtual reality (VR) made significant strides in 2018. VR technology was increasingly adopted in gaming, education, real estate, and even therapy. Companies like Oculus and HTC continued to refine their headsets, making them more accessible and affordable for consumers. Meanwhile, the rise of standalone VR headsets, like the Oculus Quest, promised to make VR more accessible than ever.

As we look ahead to 2019 and beyond, it's clear that the meals and entertainment trends of 2018 have set the stage for a future that is more immersive, more interactive, and more inclusive than ever before. The lines between dining, entertainment, and technology continue to blur, creating a landscape that is both exciting and unpredictable.

Tax Reform: Business Meals & Entertainment Tax Deduction Law Changes

Tax Reform: Business Meals & Entertainment Tax Deduction Law Changes

2018 Tax Reform Impact on Meals, Entertainment, & Travel

2018 Tax Reform Impact on Meals, Entertainment, & Travel

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Meals & Entertainment v2 - YouTube

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How to Claim Meals and Entertainment Expenses | Blog | Avalon Accounting

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Meal Entertainment - Salary Packaging Benefits - AccessPay Pty Ltd

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Meals and Entertainment (2018 Changes) - CPAs and Advisors | Accounting ...

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Meals and Entertainment - What can I deduct? A free guide

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Meals & Entertainment Deduction Changes - Crown Wealth Group

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Meals and Entertainment - YouTube

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Meals & Entertainment Will Never Be the Same! - Paragon Accountants

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Post Reform: How to Take a Tax Deduction for Meals and Entertainment

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Understanding the Meal Entertainment Benefit - YouTube

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Tax Planning: Meals & Entertainment - AFairChild CPA

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New IRS Rules For Meals & Entertainment

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Meals and Entertainment Deduction Rules for 2018 and Beyond

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Meals And Entertainment Deduction For Businesses: Does It Still Exist?

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Meals & Entertainment | Get Organized!, LLC [GO!]

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Checklist: Meals and Entertainment Tax Deduction in 2019

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2018 Tax Reform for Meals and Entertainment - Hesch Law Cincinnati

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Meals, entertainment, and transportation curbed under TCJA - Seiler ...