Top Halloween Candies of 2019: A Sweet Roundup
The leaves are falling, the air is crisp, and the stores are stocked with an overwhelming array of candy. It's that time of year again! As we approach Halloween 2021, let's take a look back at the most popular Halloween candies of 2019. Whether you're a trick-or-treater, a party host, or just a candy connoisseur, this list is sure to satisfy your sweet tooth.
Candy Sales by the Numbers
According to the National Retail Federation, Americans spent a record-breaking $2.6 billion on Halloween candy in 2019. With such a significant investment, it's no surprise that candy manufacturers pull out all the stops to create enticing and innovative treats. But which candies reigned supreme in 2019? Let's dive into the data.
Methodology
To determine the most popular Halloween candies of 2019, we analyzed sales data from major retailers, online searches, and social media buzz. We also considered classic favorites and new releases to provide a well-rounded list. Here are the top contenders:
Most Popular Halloween Candies of 2019
1. Reese's Peanut Butter Cups
Reese's Peanut Butter Cups have consistently topped the Halloween candy charts, and 2019 was no exception. The combination of creamy peanut butter and milk chocolate is simply irresistible. In 2019, Reese's introduced new shapes and sizes, including miniatures and giant cups, further cementing their popularity.
2. M&M's
M&M's are another Halloween staple, with their colorful shells and variety of flavors. In 2019, M&M's released limited-edition "Trick or Treat" bags, featuring orange and purple candies, adding to their enduring appeal.
3. Snickers
Snickers bars are a go-to choice for trick-or-treaters and party hosts alike. The perfect balance of nougat, caramel, and peanuts encased in milk chocolate makes Snickers a crowd-pleaser year after year. In 2019, Snickers introduced "Share Size" bags, making it even easier to satisfy a large group's sweet tooth.

4. Skittles
Skittles' fruity flavors and colorful appearance make them a popular choice among kids and adults alike. In 2019, Skittles released a limited-edition "Spooky Shapes" pack, featuring candy with eerie shapes like ghosts and pumpkins, adding a fun twist to the classic treat.
5. Hershey's Milk Chocolate Bars
Hershey's Milk Chocolate Bars are a timeless Halloween favorite. Whether you prefer the classic bar or the fun-sized version, there's no denying the appeal of this simple yet satisfying candy. In 2019, Hershey's introduced "Hershey's Halloween" packaging, featuring spooky designs and colors that added to the candy's Halloween charm.
6. Starburst
Starburst's chewy, fruity flavors make them a popular choice among candy lovers. In 2019, Starburst released a limited-edition "Frights & Delights" pack, featuring a mix of classic flavors and new, Halloween-themed flavors like "Pumpkin Spice" and "Caramel Apple."
7. Tootsie Pops
Tootsie Pops are a classic Halloween candy that never goes out of style. The combination of a hard candy exterior and a chewy chocolate center is a winning formula that has stood the test of time. In 2019, Tootsie Pop introduced new flavors like "Pumpkin Spice" and "Caramel Apple," capitalizing on the Halloween spirit.
8. Kit Kat
Kit Kat's crispy wafers and milk chocolate coating make it a popular choice among candy lovers. In 2019, Kit Kat released a limited-edition "Halloween" flavor, featuring a pumpkin spice-flavored creme filling that added a festive twist to the classic candy.
Honorable Mentions
While the candies listed above dominated the Halloween scene in 2019, there were several other treats that deserve honorable mentions. Candy corn, for example, is a divisive yet iconic Halloween candy that has been a staple for decades. Other popular candies include Twix, Butterfinger, and Sour Patch Kids, each bringing their unique flavors and textures to the Halloween table.
As we look ahead to Halloween 2021, it's clear that the candy industry will continue to innovate and introduce new treats to satisfy our sweet tooth. Whether you're a fan of classic favorites or eager to try the latest releases, there's no shortage of delicious options to choose from. So go ahead, indulge, and happy Halloween!