Indulge in the Sweet Delights of Santa Cruz Candy
Nestled in the heart of California, Santa Cruz is not just known for its stunning beaches and vibrant culture, but also for its mouthwatering candy creations. Santa Cruz Candy, a local institution, has been satisfying sweet tooth cravings since 1943, making it a beloved destination for both locals and tourists alike. Let's dive into the sweet history, unique offerings, and the love that goes into every piece of Santa Cruz Candy.
From Humble Beginnings to Sweet Success
Founded by the late Frank Cramer, Santa Cruz Candy started as a small confectionery shop on Pacific Avenue. Cramer, a World War II veteran, began making candy as a hobby, but his passion quickly turned into a thriving business. Today, Santa Cruz Candy is still family-owned and operated, with the Cramer family's commitment to quality and tradition at its core.
Unique Treats That Keep Customers Coming Back
Santa Cruz Candy is famous for its wide array of unique treats, from classic favorites to innovative creations. Here are some of their most popular offerings:

- Salt Water Taffy: A Santa Cruz Candy classic, their salt water taffy is made fresh daily in a variety of flavors, including the signature "Boardwalk Caramel" and the unique "Pineapple Upside-Down Cake."
- Brittle: Crunch into their handmade brittle, available in flavors like almond, cashew, and peanut, all made with the finest ingredients.
- Chocolate Covered Cherries: These aren't your average chocolate-covered cherries. Santa Cruz Candy uses real, whole cherries, dipped in rich, creamy chocolate for a taste that's truly exceptional.
- Gourmet Truffles: For a taste of luxury, try their gourmet truffles, available in a variety of flavors like dark chocolate espresso, milk chocolate orange, and white chocolate raspberry.
What Sets Santa Cruz Candy Apart?
In a world filled with mass-produced sweets, Santa Cruz Candy stands out for its commitment to quality and craftsmanship. Every piece of candy is made by hand, using only the finest ingredients. The Cramer family takes pride in their work, ensuring that each treat is a labor of love.
Moreover, Santa Cruz Candy is deeply rooted in its community. They support local events, schools, and charities, reflecting their commitment to giving back. This dedication to community and craft has earned them a loyal following and a reputation as a true Santa Cruz gem.
Visiting Santa Cruz Candy: A Sweet Experience
If you find yourself in Santa Cruz, a visit to Santa Cruz Candy is a must. Their historic shop on Pacific Avenue is a delight to explore, with its old-fashioned charm and mouthwatering displays. Watch as candy makers craft their treats behind the counter, and sample some of their delicious offerings.

But the sweet experience doesn't stop at the shop. Santa Cruz Candy also offers tours and classes, giving visitors a behind-the-scenes look at their candy-making process. You can even try your hand at making your own treats, under the guidance of their expert candy makers.
Tips for Your Visit
| Tip | Description |
|---|---|
| 1 | Arrive early to beat the crowds and have more time to explore the shop and sample treats. |
| 2 | Don't miss their famous salt water taffy pulling demonstrations, a fun and fascinating spectacle. |
| 3 | Check their website for tour and class schedules, and book in advance to secure your spot. |
Whether you're a local or a visitor, a sweet tooth or a candy connoisseur, Santa Cruz Candy offers an experience that's truly one of a kind. So, the next time you're craving something sweet, remember the name: Santa Cruz Candy. Your taste buds will thank you.




















