{
 "generated_at": "2026-07-07T11:00:47Z",
 "notes": {
  "es": "Métricas operativas en vivo de la base de datos de producción de MAIA. Alcanzados = números de WhatsApp distintos con al menos un mensaje entrante (histórico). Activos = usuarios distintos que enviaron al menos un mensaje en el período. Semanas de lunes a domingo (UTC); las series excluyen la semana y el mes en curso. Números de prueba de MAIA excluidos. Cifras operativas, no resultados de evaluación.",
  "en": "Live operational metrics from MAIA's production database. Reached = distinct WhatsApp numbers with at least one inbound message (all time). Active = distinct users sending at least one message in the period. Weeks run Monday-Sunday (UTC); series exclude the current partial week/month. MAIA test numbers excluded. Operational figures, not evaluation results."
 },
 "global": {
  "reached": 14291,
  "engaged_3plus": 11478,
  "active_30d": 3283,
  "mau_last_full_month": 3392,
  "mau_month": "2026-06",
  "messages_total": 1121538,
  "messages_30d": 121529,
  "countries": {
   "PER": 7183,
   "PAN": 4879,
   "COL": 1134,
   "SIYB": 871,
   "OTHER": 224
  }
 },
 "peru": {
  "reached": 7183,
  "engaged_3plus": 5791,
  "active_30d": 1528,
  "mau_last_full_month": 1690,
  "mau_month": "2026-06",
  "messages_total": 649023,
  "messages_30d": 61324,
  "new_users_weekly": [
   {
    "week": "2026-01-05",
    "n": 78
   },
   {
    "week": "2026-01-12",
    "n": 43
   },
   {
    "week": "2026-01-19",
    "n": 83
   },
   {
    "week": "2026-01-26",
    "n": 100
   },
   {
    "week": "2026-02-02",
    "n": 28
   },
   {
    "week": "2026-02-09",
    "n": 216
   },
   {
    "week": "2026-02-16",
    "n": 201
   },
   {
    "week": "2026-02-23",
    "n": 49
   },
   {
    "week": "2026-03-02",
    "n": 71
   },
   {
    "week": "2026-03-09",
    "n": 64
   },
   {
    "week": "2026-03-16",
    "n": 93
   },
   {
    "week": "2026-03-23",
    "n": 140
   },
   {
    "week": "2026-03-30",
    "n": 32
   },
   {
    "week": "2026-04-06",
    "n": 45
   },
   {
    "week": "2026-04-13",
    "n": 108
   },
   {
    "week": "2026-04-20",
    "n": 188
   },
   {
    "week": "2026-04-27",
    "n": 102
   },
   {
    "week": "2026-05-04",
    "n": 106
   },
   {
    "week": "2026-05-11",
    "n": 295
   },
   {
    "week": "2026-05-18",
    "n": 296
   },
   {
    "week": "2026-05-25",
    "n": 151
   },
   {
    "week": "2026-06-01",
    "n": 188
   },
   {
    "week": "2026-06-08",
    "n": 228
   },
   {
    "week": "2026-06-15",
    "n": 51
   },
   {
    "week": "2026-06-22",
    "n": 62
   },
   {
    "week": "2026-06-29",
    "n": 67
   }
  ],
  "messages_weekly": [
   {
    "week": "2026-01-05",
    "n": 9748
   },
   {
    "week": "2026-01-12",
    "n": 9381
   },
   {
    "week": "2026-01-19",
    "n": 8979
   },
   {
    "week": "2026-01-26",
    "n": 9392
   },
   {
    "week": "2026-02-02",
    "n": 9168
   },
   {
    "week": "2026-02-09",
    "n": 11579
   },
   {
    "week": "2026-02-16",
    "n": 13949
   },
   {
    "week": "2026-02-23",
    "n": 9688
   },
   {
    "week": "2026-03-02",
    "n": 8759
   },
   {
    "week": "2026-03-09",
    "n": 7726
   },
   {
    "week": "2026-03-16",
    "n": 9414
   },
   {
    "week": "2026-03-23",
    "n": 9888
   },
   {
    "week": "2026-03-30",
    "n": 8350
   },
   {
    "week": "2026-04-06",
    "n": 7408
   },
   {
    "week": "2026-04-13",
    "n": 10434
   },
   {
    "week": "2026-04-20",
    "n": 11792
   },
   {
    "week": "2026-04-27",
    "n": 12022
   },
   {
    "week": "2026-05-04",
    "n": 12815
   },
   {
    "week": "2026-05-11",
    "n": 16245
   },
   {
    "week": "2026-05-18",
    "n": 19706
   },
   {
    "week": "2026-05-25",
    "n": 16581
   },
   {
    "week": "2026-06-01",
    "n": 17023
   },
   {
    "week": "2026-06-08",
    "n": 14838
   },
   {
    "week": "2026-06-15",
    "n": 16513
   },
   {
    "week": "2026-06-22",
    "n": 15307
   },
   {
    "week": "2026-06-29",
    "n": 11812
   }
  ],
  "active_weekly": [
   {
    "week": "2026-01-05",
    "n": 411
   },
   {
    "week": "2026-01-12",
    "n": 375
   },
   {
    "week": "2026-01-19",
    "n": 367
   },
   {
    "week": "2026-01-26",
    "n": 423
   },
   {
    "week": "2026-02-02",
    "n": 323
   },
   {
    "week": "2026-02-09",
    "n": 516
   },
   {
    "week": "2026-02-16",
    "n": 516
   },
   {
    "week": "2026-02-23",
    "n": 366
   },
   {
    "week": "2026-03-02",
    "n": 376
   },
   {
    "week": "2026-03-09",
    "n": 374
   },
   {
    "week": "2026-03-16",
    "n": 431
   },
   {
    "week": "2026-03-23",
    "n": 419
   },
   {
    "week": "2026-03-30",
    "n": 341
   },
   {
    "week": "2026-04-06",
    "n": 351
   },
   {
    "week": "2026-04-13",
    "n": 473
   },
   {
    "week": "2026-04-20",
    "n": 514
   },
   {
    "week": "2026-04-27",
    "n": 478
   },
   {
    "week": "2026-05-04",
    "n": 501
   },
   {
    "week": "2026-05-11",
    "n": 669
   },
   {
    "week": "2026-05-18",
    "n": 743
   },
   {
    "week": "2026-05-25",
    "n": 686
   },
   {
    "week": "2026-06-01",
    "n": 699
   },
   {
    "week": "2026-06-08",
    "n": 658
   },
   {
    "week": "2026-06-15",
    "n": 646
   },
   {
    "week": "2026-06-22",
    "n": 569
   },
   {
    "week": "2026-06-29",
    "n": 497
   }
  ],
  "active_monthly": [
   {
    "month": "2025-07",
    "n": 611
   },
   {
    "month": "2025-08",
    "n": 693
   },
   {
    "month": "2025-09",
    "n": 1058
   },
   {
    "month": "2025-10",
    "n": 1184
   },
   {
    "month": "2025-11",
    "n": 1311
   },
   {
    "month": "2025-12",
    "n": 916
   },
   {
    "month": "2026-01",
    "n": 1078
   },
   {
    "month": "2026-02",
    "n": 1162
   },
   {
    "month": "2026-03",
    "n": 1187
   },
   {
    "month": "2026-04",
    "n": 1178
   },
   {
    "month": "2026-05",
    "n": 1778
   },
   {
    "month": "2026-06",
    "n": 1690
   }
  ]
 }
}