ROCHESTER SILO:
An Inventory of Its Records at the Minnesota Historical Society
Manuscripts Collection
| | |
| Creator: |
Rochester Silo (Rochester,
Minn.), creator. |
| Title: | Rochester Silo records. |
| Dates: | 1968, 1973-1982. |
| Abstract: | Product line and sales information from a Rochester,
Minnesota manufacturing company engaged in the production and sale of farm storage
equipment. |
| Quantity: | 2.5 cubic feet (2 boxes) and 5 catridge
film reels: Super 8 mm. |
| Location: | See Detailed Description for shelf
locations. |
Rochester Silo was established in 1941 and manufactured dry tamp stoves for silo
construction. In 1959 Chris and Martha Price purchased the company. The company's
growth continued, its product line expanded to include wet cast staves, and the
Prices' two sons, Ray and Jerry, joined the firm. In 1968 a new plant was
constructed just north of Rochester, which produced a unique new stave of solid
construction called the Rochester "Module." Development of the company's product
line continued, including bottom unloading systems and slurry-vats for liquid
manure. New plants were built in Beaver Dam, Wisconsin (1973) and Thorp, Wisconsin
(1978), and a division office opened in Peru, Indiana (1979).
Between 1959 and 1979 Rochester Silo became one of the nation's leading silo
manufacturers, with sales reaching $22 million. The company was the first silo
manufacturer to penetrate the Soviet market in the early 1970s and created the first
mobile silo plant in the United States. Sales sunk in 1986 to $1 million and the
company declared bankruptcy and reorganized in 1989. Presently called Great Lakes
Silos, the company was still privately held by the Price family in 1991.
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Product brochures, training manuals, price lists, meeting agendas, flip charts, and
films related to a family-owned company engaged in the manufacture and construction
of farm storage systems. The records consist primarily of material describing the
construction and operation of the company's silos and slurry-vat systems, and sales
training manuals on selling skills and giving background information on dairy
nutrition and liquid manure handling.
The records include promotional material that describes the design, construction and
operation of the company's product line; sales training manuals related to sales
technique and giving background information on dairy nutrition and liquid manure
handling; and material related to administrative procedures and sales meetings.
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Availability:
The collection is open for research use.
Preferred Citation:
[Indicate the cited item and/or series here].
Rochester Silo Records. Minnesota Historical Society.
See the Chicago Manual of Style for additional
examples
Accession Information:
Accession number: 14,488
Processing Information:
Processed by: Frank Hennessy, June 1991.
Catalog ID number: 990017141350104294
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DETAILED DESCRIPTION
| | | | | | | | | | | |
Location | Box |
147.C.16.3B | 1 | General information workbook, profile of progress, and grading system
manual. |
| | | | | | | | | | | |
| | The Truth About Modern Storage,
1968. |
| | | | | | | | | | | |
| | Richester Silo's Family of
Products. |
| | | | | | | | | | | |
| | Basic product sales manual. |
| | | | | | | | | | | |
| | Target selling. 2 folders. |
| | | | | | | | | | | |
| | The Habit of Selling, 1979. |
| | | | | | | | | | | |
| | Advanced sales training, 1979. |
| | | | | | | | | | | |
| | Price lists, 1980 and 1982. 4 folders. |
| | | | | | | | | | | |
| | Competitor's brochures and price lists. |
| | | | | | | | | | | |
| | Corporate procedures, no. 1-149. 4 folders. |
| | | | | | | | | | | |
| | Dealers' meetings, 1973-1978. |
| | | | | | | | | | | |
Location | Box |
148.C.1.1B | 2 | Manure. |
| | | | | | | | | | | |
| | Construction training, 1975. |
| | | | | | | | | | | |
| | Forage and grain management, 1975-1976. |
| | | | | | | | | | | |
| | Forage-Stor and Corn-Stor operators manual. |
| | | | | | | | | | | |
| | Auto-stor operators manual. |
| | | | | | | | | | | |
| | Slurry-Vat systems sales manual, 1980-1982. 2 folders. |
| | | | | | | | | | | |
| | Corn-Stor and Forage-Stor flip chart. |
| | | | | | | | | | | |
Location | |
Shelf Q-9-A (Room B-105.7) | | Forage & corn storage, undated. 1 cartridge film reel: Super 8 mm. |
| | | | | | | | | | | |
| | Forage flo, undated. 1 cartridge film reel: Super 8 mm. |
| | | | | | | | | | | |
| | The Rochester story, undated. 1 cartridge film reel: Super 8 mm. |
| | | | | | | | | | | |
| | Truth in competition, undated. 1 cartridge film reel: Super 8 mm. |
| | | | | | | | | | | |
| | V-3 module, undated. 1 cartridge film reel: Super 8 mm. |
This collection is indexed under the following headings in the catalog of the
Minnesota Historical Society. Researchers desiring materials about related topics,
persons or places should search the catalog using these headings.
- Topics:
- Agricultural machinery industry -- Minnesota --
Rochester.
- Cattle -- Manure -- Handling.
- Manure handling.
- Selling -- Agricultural machinery.
- Silage machinery.
- Silos.
- Persons:
- Price, Chris.
- Price, Gerald P.
- Price, Ray.
- Places:
- Rochester (Minn.) -- Industries
- Document Types:
- Motion pictures.
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