Who Makes Zinsser Paint? The Legacy Brand Behind Classic Finishes

When it comes to reliable, high-performance paints, Zinsser Paint stands out as a trusted name in both professional and home projects. But who actually makes this iconic brand?

Zinsser Paint has been manufactured by Sherwin-Williams Company since 2012, following Sherwin-Williams’ acquisition of the Zinsser brand. For over 100 years, Zinsser has delivered durable, weather-resistant paints known for their superior coverage and finish quality, originally developed to meet the needs of contractors and homeowners seeking long-lasting results.

Founded in 1925, Zinsser began as a specialty paint brand focused on industrial coatings but quickly gained popularity for its innovative formulas. Over decades, the brand evolved to offer a wide range of paints—from oil-based to low-VOC options—while maintaining its legacy of performance. Today, produced in state-of-the-art facilities under Sherwin-Williams’ stewardship, Zinsser remains a go-to choice for professionals and DIYers alike.

Zinsser paints are engineered for durability, moisture resistance, and low odor, making them ideal for diverse environments. The brand continues to innovate with eco-friendly formulations and recyclable packaging, aligning with modern sustainability demands. Each product reflects a blend of tradition and contemporary technology, ensuring reliability across residential, commercial, and specialty applications.

As a trusted manufacturer under Sherwin-Williams, Zinsser Paint combines decades of expertise with continuous innovation. Whether you're a contractor or a homeowner, choosing Zinsser means selecting a legacy of quality, performance, and sustainable excellence—proving who truly makes Zinsser paint remains at the forefront of the industry.

Where there's a problem, there's a Zinsser primer, sealer or coating. Known by the pro, loved by the DIYer. From mold and mildew to stains and protection, Zinsser makes it easy to resolve common issues in the home or on commercial projects.

Professional quality, fast. Zinsser makes professional. Zinsser is a leading brand known for its line of professional-quality primers, sealants, wallpaper removers, shellac, mildew prevention solutions and coatings.

Zinsser distributed its products nationally through paint, hardware, home center, and wallcovering distribution channels. Its products became available in Australia in 1993 through that country's importing and distribution company, RTI Group. WILLIAM ZINSSER The company has been responsible for many industry firsts: B-I-N®, the first shellac-based primer-sealer; Bulls Eye® 1-2-3, the first water-based universal primer; DIF®, the first commercial solution for wallcovering removal and Perma-White®, the first mould and mildew-proof paint.

More recently, Zinsser launched Bulls. Zinsser Primers, Paint, and Coating For over 100 years, Zinsser has been known for delivering innovative primers, paint, and coatings that support professional and DIY painters in doing quality paint jobs. From mold and mildew to stains and protection, Zinsser makes it easy to resolve common issues in the home or on commercial projects.

Professional quality, fast. Founded in 1849 on the principles of quality and innovation, the Zinsser® brand is known for professional-quality, problem. Learn about Zinsser's legacy of innovation, quality, and problem.

About Zinsser For 175 years, Zinsser has been known for delivering innovative primers, paint and coatings that support professional painters in doing quality paint jobs. Throughout its history, Zinsser has remained committed to providing high. That same year Zinsser acquired the Mantrose-Haeuser Company of Westport, Connecticut, a manufacturer of spackling and patching compounds, wood finishing products, and primer.