SimplyCodes Analysis · 900,000+ Influencer Codes · 2021–2025

Where Influencer Discounts Actually Land

Distribution of influencer promo codes by discount tier across 14 shopping categories. Each row shows what percentage of that category's influencer codes fall into each discount bracket.

Low
High concentration

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Category 5%◂ ─ 10% 15% 20% 25% 30% 30–49% 50%+─ ▸ Total Codes

Note: Percentage shows share of influencer codes within each category that fall into that discount tier. Total Codes = number of influencer codes analyzed per category. Source: SimplyCodes analysis of 900,000+ influencer codes, 2021–2025.