SimplyCodes · Analytics

Promo Code Restrictions

Last 30 days — by restriction type, source, and volume

Total Restrictions
188,964
across 17 restriction types
Promo-Level
82,406
code-specific conditions
Merchant-Wide
106,558
store-level conditions
Top Restriction
Minimum Spend
55,967 total · 96% merchant-wide
Green = Promo-level
Violet = Merchant-wide
# Restriction Total Promo / Merchant Split Source
01
Minimum Spend
Spend $X to qualify
55,967
4%96%
Merchant
02
Exclude Product
Specific products blocked
39,905
86%14%
Promo
03
Expiration
Code is expired
22,333
75%25%
Promo
04
Usage Limit Per Customer
One use per customer
22,298
87%13%
Promo
05
Customer Type
New customers only or requires account
12,938
15%85%
Merchant
06
Maximum Spend
Cart cap — code stops above $X
8,822
4%96%
Merchant
07
Exclude Category
Entire category excluded
6,105
29%71%
Merchant
08
Payment Method
Only works with Shop Pay, Afterpay, etc.
6,086
5%95%
Merchant
09
BOGO Trigger
Buy-one-get-one qualifying condition
4,608
8%92%
Merchant
10
Include Category
Code only works on specific categories
4,051
38%62%
Merchant
11
Include Product
Code only works on specific products
3,910
76%24%
Promo
12
Tiered Spend Discount
Spend $100 get 10%, $200 get 20%…
780
9%91%
Merchant
13
Membership Level
VIP / Gold members only
712
16%84%
Merchant
14
Exclude Brand
Specific brands excluded from all promos
696
33%67%
Merchant
15
BOGO Reward
The free / discounted item in a BOGO deal
438
13%87%
Merchant
16
Include Brand
Code only works on specific brands
289
45%55%
Merchant
17
Customer Birthday
Birthday-specific promo
26
23%77%
Merchant
# Restriction Total Promo-Level Merchant-Wide
01
Minimum Spend
Spend $X to qualify
55,9672,28053,687
02
Exclude Product
Specific products blocked
39,90534,3445,561
03
Expiration
Code is expired
22,33316,7925,541
04
Usage Limit Per Customer
One use per customer
22,29819,4982,800
05
Customer Type
New customers only or requires account
12,9381,94010,998
06
Maximum Spend
Cart cap — code stops above $X
8,8223098,513
07
Exclude Category
Entire category excluded
6,1051,8004,305
08
Payment Method
Only works with Shop Pay, Afterpay, etc.
6,0862795,807
09
BOGO Trigger
Buy-one-get-one qualifying condition
4,6083634,245
10
Include Category
Code only works on specific categories
4,0511,5302,521
11
Include Product
Code only works on specific products
3,9102,970940
12
Tiered Spend Discount
Spend $100 get 10%, $200 get 20%…
78068712
13
Membership Level
VIP / Gold members only
712112600
14
Exclude Brand
Specific brands excluded from all promos
696229467
15
BOGO Reward
The free / discounted item in a BOGO deal
43856382
16
Include Brand
Code only works on specific brands
289130159
17
Customer Birthday
Birthday-specific promo
26620
# Restriction Total Source What it means
01
Minimum Spend
55,967Merchant
Store-wide rules dominate — minimum spend is overwhelmingly a merchant policy, not a per-code setting.
02
Exclude Product
39,905Promo
Product exclusions are typically configured at the code level, not globally.
03
Expiration
22,333Promo
Most expiration issues are tied to individual codes rather than global store rules.
04
Usage Limit Per Customer
22,298Promo
Repeat-use limits are usually defined per code, not as a blanket store policy.
05
Customer Type
12,938Merchant
Eligibility based on customer status is almost always a store-level policy.
06
Maximum Spend
8,822Merchant
Maximum spend caps are almost always store-level logic.
07
Exclude Category
6,105Merchant
Category exclusions lean merchant-wide — broad blanket rules applied across all codes.
08
Payment Method
6,086Merchant
Payment-based restrictions are almost always store-wide — tied to merchant payment integrations.
09
BOGO Trigger
4,608Merchant
BOGO qualifying logic is nearly always defined at the store level.
10
Include Category
4,051Merchant
More likely to be a store-wide allowlist, though a meaningful 38% are code-specific.
11
Include Product
3,910Promo
Product allowlists are commonly scoped to individual codes.
12
Tiered Spend Discount
780Merchant
Tiered discount logic is nearly always a global store mechanism.
13
Membership Level
712Merchant
Loyalty tier gating is a store-level program decision.
14
Exclude Brand
696Merchant
Brand exclusions lean merchant-wide — often due to vendor agreements.
15
BOGO Reward
438Merchant
The reward side of BOGO is almost always defined by store-level deal structure.
16
Include Brand
289Merchant
Closest to 50/50 — brand allowlists appear at both levels with slight merchant lean.
17
Customer Birthday
26Merchant
Birthday perks are rare overall and mostly a store-level loyalty feature.