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Fruit Stripe All five Fruit Stripe gum flavors Fruit Stripe was an artificially and naturally flavored fruit chewing gum produced by Beech-Nut in 1960 and discontinued in 2024. The individual pieces of gum were striped and were packaged in zebra -striped wrappers, which also acted as temporary tattoos. Fruit Stripe Gum's 54-year history, spanning from 1960 to 2014, represents one of the longest-running gum brands ever.
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Despite changing hands multiple times, the brand maintained its core identity: colorful striped gum with intense but fleeting fruit flavors, zebra-themed packaging, and temporary tattoos. The gum is a beloved piece of nostalgia, especially for millennials who grew up in the. Remember the five bright flavors of the original Fruit Stripe bubble come and the oh-so-sweet smell when you peeled open the pack? Still the same.
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Fruit Stripe was launched in the '60s as an extension of the Beech Nut Line. And the zebra hasn't stopped running since. So much has changed since the first Ferrara candy rolled off the line and into stores in 1908.
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But the same creativity and. Fruit Stripe was known for its brightly-colored gum with the short-lasting flavor, and for its zany mascot, Yipes the zebra. But, while some of these oldies-but-goodies have captured new hearts in the digital era, others have failed to adapt or grow a new audience.
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That may have been what sealed the deal for Fruit Stripe. CLASSIC GUM: Introduced in the 1960's, Fruit Stripe has delighted gum lovers for years. Cheered on by Yipes, the sporty zebra mascot, Fruit Stripe quickly became a favorite for kids across America.
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The five original flavors of Fruit Stripe gum in 1961 included cherry, grape, lemon, orange, and mixed fruit. Over the years the gum would add other flavors, but the basic concept would remain. In this initial marketing push, it was clear, this gum was all about its bright, multicolored appearance and burst of fruit flavor.
Each stick contained a temporary tattoo of mascot Yipes the Zebra, too. Fifty-four years ago, Fruit Stripe was invented by James Parker and was first sold by the Beech. Discover a variety of zebra gum flavors like spearmint, peppermint, and wintergreen.
Shop sugar-free options from Extra, Mentos, Ice Breakers, and Pur Gum for a refreshing experience. The Fruit Stripes Gum zebra actually had a name. In the rush of memories, many may have overlooked that this rainbow-striped zebra, responsible for adorning countless packs of gum, had a name: Yipes.
Yes, the very creature that adorned our temporary tattoos and shared in our fleeting moments of gum. Ah yes, we mustn't forget Fruit Stripe gum! In the 1960s, 70s and 80s, Fruit Stripe gum (made by Beech-Nut) was a favorite among kids across America. Known for its brightly colored zebra mascot, Yipes, and its rainbow-striped sticks, the gum definitely stood out on store shelves.