NBA Logo Colors: #002B5C, #231F20 & #FDB923 - Hex Code Guide

Noah Jul 31, 2026

The NBA logo, with its bold, iconic design, is instantly recognizable among sports fans worldwide. Central to this logo's impact is its color scheme, which is effectively communicated in hex values. Let's delve into the NBA logo colors and their associated hex codes, exploring the choices behind them and their significance.

the color scheme for all kinds of colors in each section of the text, including black and white
the color scheme for all kinds of colors in each section of the text, including black and white

NBA logo colors and their respective hex values play a crucial role in the league's branding and identity. They are carefully selected to evoke emotions and symbolize values that resonate with fans and players alike.

an image of many different sports teams in the same color and size as well as numbers
an image of many different sports teams in the same color and size as well as numbers

The Primary Color Scheme: Red, Blue, and White

The NBA logo predominantly features red, blue, and white, a color combination that has become synonymous with the league's brand. Each color has a unique meaning and purpose in the logo's design.

the los angeles lakers team roster
the los angeles lakers team roster

Red, with its hex value of #EF4335, represents passion, power, and intensity. It is a color that stirs emotions and fosters a sense of aggression and competitiveness, qualities essential in a sport like basketball.

Red: Passion and Power

New York Knicks Color Codes
New York Knicks Color Codes

In the NBA logo, red is prominently displayed in the central circle, surrounding the basketball and the player silhouette. It serves as a backdrop to the other colors, creating a stark contrast and drawing the viewer's focus to the logo's core.

Red is also used extensively in the league's branding, from the court designs to team jerseys and marketing materials. It is a color that commands attention and embodiment power, perfectly encapsulating the spirit of basketball.

Blue: Trust and Stability

Nba teams logos
Nba teams logos

The second primary color in the NBA logo is blue, represented by the hex value #1D3A99. Blue is often associated with trust, stability, and loyalty, qualities that the NBA values greatly.

In the logo, blue is used to fill the player silhouette and the letters NBA, providing a solid foundation for the other colors. It signifies the league's commitment to its fans and the stability it provides to its players.

The Secondary Color: Black

Philadelphia 76ers Colors - Hex and RGB Color Codes
Philadelphia 76ers Colors - Hex and RGB Color Codes

Black, with its hex value of #111111, serves as an accent color in the NBA logo. It is used sparingly but effectively, adding depth and contrast to the design.

Black is traditionally associated with elegance, sophistication, and power. In the NBA logo, it is used to outline the player silhouette, creating a sharp, crisp image that commands respect.

Lakers Basketball HEX Codes
Lakers Basketball HEX Codes
many different sports logos are shown in this image with long shadows on the wall behind them
many different sports logos are shown in this image with long shadows on the wall behind them
Indiana Pacers Colors - Hex and RGB Color Codes
Indiana Pacers Colors - Hex and RGB Color Codes
26 logo color combinations for inspiration
26 logo color combinations for inspiration
Golden State Warriors Color Codes
Golden State Warriors Color Codes
NBA Team Logos
NBA Team Logos
an image of the logos of different sports teams on a white background with text that reads 30 team logo svg png free svgbdesigns com
an image of the logos of different sports teams on a white background with text that reads 30 team logo svg png free svgbdesigns com
New York Knicks Colors - Hex and RGB Color Codes
New York Knicks Colors - Hex and RGB Color Codes
WNBA teams
WNBA teams

Black: Elegance and Sophistication

Black also plays a role in the NBA's branding, particularly in the league's official apparel. It is used to create a sense of unity and professionalism, ties that bind the players, teams, and fans together.

Black is further represented in the " retirement" and "All-Star" patches, symbolizing the recognition and honor granted to those who have made substantial contributions to the game.

The NBA logo colors are not merely aesthetic choices but carefully selected to evoke emotions, represent values, and build a strong, cohesive brand. The hex values #EF4335, #1D3A99, and #111111 have become almost as iconic as the logo itself, communicating the NBA's identity in a universal, color-coded language.

As the league continues to grow and evolve, so too will its branding. However, the core colors and their meanings will likely remain constant, a testament to the enduring legacy of the NBA logo and the values it represents.