The 1930s, a decade of Art Deco opulence, technological advancements, and economic recovery after the Great Depression, saw a notable shift in exterior paint colors in the UK. Architecture evolved, and so did the color palette that adorned buildings, reflecting the era's vibrant spirit and optimism. Understanding this era's color trends can provide inspiring ideas for modern homeowners looking to capture the charm of the 1930s in their exterior design.

During the 1930s, a key trend was the use of bold, vibrant colors that evoked a sense of luxury and modernity. This was a stark contrast to the subdued tones popular during the previous decade. The use of these bright and bold colors not only signified the recovery of the economy but also reflected the optimism and hope of the era.

Art Deco Influences
The Art Deco movement, which began in the 1920s and peaked in the 1930s, had a profound influence on exterior paint colors. This style favored geometric shapes, vibrant colors, and luxurious materials. Think of the vivid blues, greens, and purples that characterized interiors and exteriors alike.

Exteriors often sported bold, geometric patterns with contrasting colors, giving a sense of grandeur. The use of black, in particular, was prominent, often paired with bright colors to create striking contrast.
Popular Art Deco Colors

Some of the most popular Art Deco colors included black, white, bold greens like emerald and bottle green, sapphire blues, and deep reds. The use of metallic accents, such as gold and silver, was also common, adding to the luxurious feel of these exterior designs.
For instance, a stately home might have been painted in a deep, Almost Black by Farrow & Ball, with accents in a bright, bold color like their raspberry red, Confetti. Alternatively, a more understated yet stylish look could be achieved with a bold, deeper green like their Signal Red, paired with a crisp, stark white.
Geometric Patterns

Art Deco's influence extended beyond solid colors to geometric patterns. Buildings often featured bold, geometric shapes like chevrons, ziggurats, or sunbursts, which were emphasized with contrasting colors. These patterns could be painted directly onto the building's exterior, or created using contrasting materials for cladding or other architectural features.
For a modern take on this trend, consider using a subtle geometric pattern in a dark color on a portion of your home's exterior, such as around the windows or above the door. Alternatively, you could use contrasting colors in a geometric pattern on your front door or fence for a more noticeable touch of Art Deco glamour.
Regional Influences

While the Art Deco influences permeated the UK, regional architecture and local trends also played a significant role in determining exterior paint colors. From the warm, earthy tones of the West Country to the stark whitewashed cottages of the Cotswolds, regional influences offer a wealth of inspiration for today's homeowners.
Moreover, the introduction of new building materials and technologies, such as Reinforced Concrete (RC), led to an increased use of bold, bright colors. RC allowed for more experimentation with color as it could be cast in place and painted directly, unlike traditional brick or stonework.






Earthy Tones in the West Country
The West Country, with its rich countryside and warm climate, favored earthy tones that blended with the natural surroundings. Colors like warm oranges, reds, and yellows, as well as earthy greens and browns, were popular choices. These colors were not only aesthetically pleasing but also symbolized the region's agricultural heritage.
To recreate this look today, consider using warm, earthy colors like Farrow & Ball's Greenfinch, a soft, warm yellow, or their Brinjal, a rich, deep purple. Paired with a crisp white, these colors can evoke the warmth and charm of the West Country.
Stark Contrasts in the Cotswolds
In contrast, the Cotswolds favored stark contrasts, with whitewashed cottages often paired with dark, wooden doors and window frames. This created a clean, fresh look that complemented the region's charming, honey-colored stonework.
Today, this classic look can be replicated with a crisp, stark white like Farrow & Ball's All White, paired with a dark, rich wood stain on doors and windows. Alternatively, consider using a soft, warm grey like their Ammonite, a popular choice in the Cotswolds, for a more monochromatic look.
Embracing the 1930s exterior paint colors can add a touch of charm and history to your home. Whether you opt for bold, Art Deco-inspired colors or regional influences, there's a wealth of inspiration to be drawn from this vibrant era. So, why not take a step back in time and give your home a unique identity that's sure to turn heads in the neighborhood? Start exploring these ideas, and you're one step closer to creating a home that's truly vous.