When working with digital design, branding, or web development in Alabama, precision is non-negotiable. The official Alabama state color codes provide the exact specifications needed to represent the state visually, ensuring consistency across all media. These color values are the standardized digital representations of the crimson and white that define the state’s visual identity.

Official Alabama State Color Palette

The primary palette for Alabama is built around a rich, deep red and a pure, bright white. This contrast is fundamental to the state flag and official insignia. To ensure accurate reproduction, the colors are defined using multiple technical systems depending on the application context, from screen displays to physical printing.
Hexadecimal and RGB Values

For digital use on websites and applications, the hexadecimal and RGB codes are the most common standards. The specific shade of crimson used by the state is #9E1B32. In the RGB color model, which mixes red, green, and light, this translates to rgb(158, 27, 50). These values provide the exact intensity of each color component needed to render the official tone on screens.
CMYK and Pantone Specifications

When translating the digital design to printed materials like brochures, flags, or merchandise, the CMYK and Pantone systems are essential. The CMYK values, which define cyan, magenta, yellow, and key (black) for printing, are approximately C: 0%, M: 83%, Y: 69%, K: 38%. For professional printing, using the specific Pantone color is highly recommended to match the vibrant crimson accurately.
| Purpose | Hex | RGB | CMYK | Pantone |
|---|---|---|---|---|
| Official Crimson | #9E1B32 | rgb(158, 27, 50) | cmyk(0%, 83%, 69%, 38%) | PMS 186 C |
| White | #FFFFFF | rgb(255, 255, 255) | cmyk(0%, 0%, 0%, 0%) | PMS White |
Usage and Best Practices

To maintain the integrity of the state’s visual representation, these color codes should be used whenever depicting Alabama officially. Designers working on university projects, sports branding, or government communications rely on these specific values to avoid misrepresentation. Using the correct Pantone shade, especially for physical goods, ensures the crimson appears bold and consistent under different lighting conditions.
Summary of Technical Specifications
To simplify implementation, here is a summary of the key technical specifications for the Alabama state color. The hex code #9E1B32 is the standard for web design, while the RGB value rgb(158, 27, 50) is ideal for digital graphics editing. For print, the CMYK values provided above and Pantone 186 C are the authoritative references for producing an authentic result.




















