Popular Eyeshadow Colors in the 70s is a nostalgic look back at the era's hottest makeup trends.
In the 1970s, eyeshadow was all about making a statement. Gone were the subtle, natural shades of the 60s, replaced by vibrant, bold hues that added a pop of color to any look. From shimmery champagne tones to deep berry shades, the eyeshadow colors of the 70s were truly unforgettable. In this article, we'll take a closer look at the most popular eyeshadow colors of the decade, and explore why they remained so beloved.
Earth Tones and Brown Shades

The 1970s were all about embracing the natural world, and this was reflected in the earthy tones that dominated the eyeshadow scene.

- Chestnut brown was a classic choice, adding warmth and depth to any eye look.
- Mocha and caramel shades were also popular, offering a smooth, sun-kissed finish.
- Taupe, a muted brown-gray color, was often paired with shimmery highlights for a subtle, sophisticated look.
To get the look, try pairing a brown or earth-toned eyeshadow with a shimmery champagne or beige shade on the lid.

Shimmery Champagne Tones
Shimmery champagne tones were a staple of 70s makeup, adding a touch of glamour and sophistication to any eye look.

- Champagne and beige shades were often used to create a subtle, everyday look.
- Shimmery pale golds and silvers were perfect for adding a touch of glamour to a evening look.
- To get the look, try applying a shimmery champagne shade all over the lid, and pairing it with a darker shade on the crease for added depth.
Deep Berry Shades
Deep berry shades were a popular choice in the 1970s, adding a pop of color and drama to any eye look.

- Rich plum and burgundy shades were often used to create a bold, eye-catching look.
- Cobalt blue and berry pink shades were also popular, offering a unique and eye-catching alternative to traditional brown and neutral shades.
- To get the look, try pairing a deep berry shade with a shimmery champagne or beige shade on the lid.
Metallic and Shimmery Shades
The 1970s were a time of great experimentation in the world of eyeshadow, and metallic and shimmery shades were a key part of this trend.

From shimmery pale golds and silvers to deep metallic bronzes and coppers, there was a metallic shade to suit every taste and style.
A Brief History of Metallic Eyeshadow




















| Year | Notable Metallic Eyeshadow Shades |
|---|---|
| 1970 | Pale gold and shimmery silver shades were introduced as a way to add a touch of glamour to everyday makeup looks. |
| 1972 | Deep metallic bronzes and coppers became popular, offering a unique and eye-catching alternative to traditional neutral shades. |
| 1975 | Metallic shades with a more subtle, muted finish began to appear, offering a softer, more understated take on the trend. |
Key Takeaways
When it comes to recreating the popular eyeshadow colors of the 70s, there are a few key takeaways to keep in mind.
- Don't be afraid to experiment with bold, bright shades – the 70s were all about making a statement!
- Pair a shimmery champagne or beige shade with a darker shade on the crease for added depth and dimension.
- Don't be afraid to get creative with metallic and shimmery shades – they add a touch of glamour and sophistication to any eye look!
Whether you're looking to recreate a nostalgic 70s look or simply want to add a touch of glamour to your everyday makeup routine, the popular eyeshadow colors of the decade are sure to inspire. So go ahead, get bold, and get ready to glow!