Rings by Alphabet, formerly known as Alloy, is a membership program that offers exclusive benefits and perks to its members. The program has gained popularity among consumers, especially in the fitness and wellness space, for its unique approach to loyalty rewards. If you're considering joining Rings, you're likely wondering how much it costs. In this article, we'll dive into the details of Rings membership costs, what you can expect from the program, and whether it's worth the investment.
Rings Membership Pricing
The cost of a Rings membership varies depending on the type of membership you choose. There are three main tiers: Free, Premium, and Business. Here's a breakdown of the costs associated with each tier:
- Free: This is the basic level of membership, which is completely free. As a Free member, you'll have access to limited benefits, including exclusive content, early access to new features, and a Rings digital badge.
- Premium: The Premium membership costs $14.99 per month (or $149.99 per year) and offers more advanced benefits, including a Rings digital badge, exclusive content, early access to new features, and access to a community forum.
- Business: The Business membership is geared towards businesses and organizations, offering advanced benefits such as customized branding, multi-user support, and access to business-specific features.
What You Get with Each Tier
So, what do you get with each tier of Rings membership? Here's a breakdown of the benefits associated with each level:

Free members can expect the following benefits:
- Exclusive content from popular fitness and wellness brands
- Early access to new features and products
- A Rings digital badge to showcase your commitment to fitness and wellness
Premium members, on the other hand, can expect the following benefits:
- A Rings digital badge with customizable settings
- Exclusive content from popular fitness and wellness brands
- Early access to new features and products
- Access to a community forum for connecting with other members
Business members can expect the following benefits:

- Customized branding to match your company's identity
- Multi-user support for managing multiple team members
- Access to business-specific features and tools
Is Rings Worth the Cost?
Whether or not Rings is worth the cost depends on your individual needs and preferences. If you're an individual looking for a fun and engaging way to track your fitness and wellness progress, the Premium tier might be worth the investment. However, if you're a business looking for a robust loyalty program, the Business tier might be a better fit.
Ultimately, the decision to join Rings comes down to your budget and what you're looking to get out of the program. If you're unsure, you can always start with the Free tier and upgrade to Premium or Business later if you find the benefits valuable.
Rings Membership Discounts
Rings occasionally offers discounts and promotions for new and existing members. If you're interested in joining the program, be sure to keep an eye on their website for special offers. Additionally, Rings has a referral program that rewards members for referring friends and family to the program.
Some popular discounts and promotions offered by Rings include:
- New member discounts: Rings often offers a discount for new members, typically 20% off the first month or year of membership.
- Referral discounts: Members can earn rewards and discounts for referring friends and family to the program.
- Bundle deals: Rings sometimes offers bundle deals that include multiple products or services at a discounted price.