Introduction
Stupa Sports Analytics Private Limited (“Stupa”, “we”, “us”, or “our”) provides technology-driven sports analytics and tournament management solutions to enable sporting federations, universities and organizations (collectively, “Business Partners”) to collect, analyse, and visualize performance and logistical data. At Stupa, protecting the privacy of our clients, athletes, coaches, and visitors is a core business principle.
This Website Privacy Policy (“Website Privacy Policy”) details our use of personal data collected and processed when you (“Site Visitor”) visit www.stupasports.ai (our “Website”).
This Website Privacy Policy is a part of Stupa’s Terms of Service. Unless otherwise defined herein, all capitalized terms used in this Privacy Policy shall have the meanings ascribed to them in the Terms of Service.
What personal data does Stupa collect?
Stupa collects personal data about Site Visitors to our Site, apps, platforms, and Services, whether they are customers, athletes, or other visitors. Personal data collected about Site Visitors is referred to as “Visitor Data”. We will only require you to provide personal data that is necessary for us to provide a Service at your request.
| Visitor data | Point of collection |
|---|---|
| Name | Contact Us form submission; chat via WhatsApp; during a platform demo. |
| Contact Us form submission. | |
| Phone number | Contact Us form submission; chat via WhatsApp. |
| Organization | Contact Us form submission; during a platform demo. |
| Message input | Contact Us form submission. |
| Sport played | During a platform demo. |
| Technical and engagement information | Automatically collected information may include IP address, device identifier, page visited, time, request source, browser type, preceding page view, and other information about engagement with our site and services. |
| Cookies, cookie preferences and session identifiers | When a user provides consent or modifies cookie settings. |
| Additional information | Information entered in the “How did you hear about us?” section during a platform demo. |
How do we use your personal data?
We use Visitor Data to improve the features and security of our Site and Services. We use all Visitor Data strictly in accordance with this Website Privacy Policy. We will only process your personal data where we have a legal basis to do so. The legal basis will depend on the purposes for which we have collected and use your personal data.
If Stupa intends to use any personal data in a manner that deviates from this Website Privacy Policy, we will provide a notice explaining how we intend to use that specific personal data when we collect it. The use of that specific personal data will be limited to the use stated in the alternative disclosure. If Stupa plans to use your personal data for a new purpose that differs significantly from the one originally disclosed, we will provide you the option to opt out of such use.
For our legitimate interests
- To understand what services on our Sites interest you.
- To improve the user experience and ensure that content is presented effectively for you and your device.
- For system administration and internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
- To improve the performance, features and security of our Site and services by analysing user behaviour.
- To detect or prevent fraud or misuse of our services or properties.
For compliance with legal obligations
- For law enforcement purposes.
- To protect our legal rights.
- For compliance with a legal requirement or court order.
With whom does Stupa share personal data?
We will share your personal data with third parties only in the ways described in this Website Privacy Policy. Stupa will provide individuals with reasonable mechanisms to exercise their choices. If Stupa plans to share your personal data with a third party not outlined in this Website Privacy Policy, we will provide you the option to opt out of such disclosure.
Sub-processors acting on our behalf
We may share some Visitor Data with companies that provide us with technical and other services and act as our agents (“Sub-Processors”). Stupa uses the Sub-Processors listed at our sub-processor list, as updated from time to time, for the processing of personal data. They will be contractually granted access only to the Visitor Data necessary to perform their intended tasks. We do not share personally identifiable information with third parties who are not our Sub-Processors.
For legal reasons
We may disclose personal data as required by law, including to respond to subpoenas, court orders, or legal process; establish or exercise our legal rights; or defend against legal claims. We may also disclose information where we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate suspected fraud or illegal activity, address violations of our Terms of Service, or otherwise comply with law.
For marketing
We may share your email address with third parties for the limited purposes of setting up a demo and showing our advertisements to you. Where required by law, we may do so only with your consent.
Business restructuring
If Stupa is involved in a merger, acquisition, or sale of all or a portion of its assets, we may share Visitor Data for this purpose.
Data collected by third parties is subject to their own privacy policies and practices. Please review the privacy policies and terms of any third-party website, app, software, or service that you choose to visit or use.
How does Stupa protect personal data and how long is it stored?
We implement appropriate technical and organisational measures to protect personal data from unauthorised access, loss, alteration, or destruction, including the use of secure servers, firewalls, and encryption. Employees may only process personal data in line with this Website Privacy Policy and are subject to disciplinary action for non-compliance.
We maintain internal procedures to address suspected data breaches and will notify affected individuals and regulators where legally required. Personal data is retained only as long as necessary for its purpose, after which it is securely deleted or returned. Retention periods are determined based on the nature and sensitivity of the data, the purpose of processing, potential risks, and legal obligations.
Data marked as no longer required is permanently deleted within 30 days. We may anonymise data for research or statistical purposes, allowing indefinite use without notice. Our Website may include links to third-party sites that operate under their own privacy policies. We are not responsible for the content or practices of those external sites.
What are your rights under this policy?
In compliance with applicable privacy laws, including the European General Data Protection Regulation (GDPR), you may have certain rights in relation to your personal data. Depending on the circumstances, these may include:
- The right to request information about whether and which personal data is processed by us, and to request that such data is corrected or amended.
- The right to request that your personal data be deleted.
- The right to request that processing be restricted or to object to processing based on your situation, or at any time for direct marketing purposes.
- The right to withdraw consent to the processing and use of your data completely or partially at any time, with future effect.
- The right to obtain your personal data in a common, structured, machine-readable format and transmit it to another controller.
- The right to contact our data protection officer with questions, comments, complaints, or requests regarding data protection and processing.
- The right to complain to the responsible supervisory authority if you believe that the processing of your personal data violates applicable law.
We will handle requests to exercise these rights in accordance with applicable law and relevant legal exemptions. To exercise your rights or ask a question, email support@stupaanalytics.com.
Children’s data
None of our services are intentionally directed at children under 16. We do not knowingly collect personal data from anyone under 16 years of age. If we become aware that we have unknowingly collected personal data from a child under 16, we will make reasonable efforts to delete that information from our records.
Cookies, web beacons, and other tracking technologies
As is true of most websites and services, we gather certain information automatically and store it in log files to improve the features and security of our products and services. This information may include Internet Protocol (IP) addresses, browser type, internet service provider, referring or exit pages, operating system, date and time stamp, and clickstream data. We do not link this automatically collected data to other information we collect about you.
We, and third parties on our Website, also use cookies and other tracking technologies. For information about cookies and other tracking technologies used on our Website and Services, please review our Cookie Policy, which is incorporated into this policy by reference. You can control cookies as described in the Cookie Policy, but disabling them may limit certain features or functions of our Website or Services.
Modification
As we continually improve our services and expand our business, we retain the right to modify this Website Privacy Policy at any time. Our latest Website Privacy Policy will always be made available on our Site. We encourage you to periodically review this page for the latest information about our privacy practices.
Contact us
Questions, comments, complaints, or requests relating to this Privacy Policy can be sent to our support team.
support@stupaanalytics.com