Bmw Wagon Us Market
BMW Is Selling More M5 Station Wagons in the U.S. Than Sedans, M CEO Says The hybrid super. It's been a long, long time coming, but BMW has finally decided to grace us with an M wagon here in the US, and despite how you may feel about the looks, it's one heck of a monster.
BMW M5 Touring is outselling the sedan version in the United States. Globally, the wagon accounts for around 50 percent of total M5 sales. US pricing for 717hp model starts at $121K undercutting.
When it comes to driving enthusiasts' favorite vehicles, wagons, or station wagons, hold a special place in many hearts. They blend practicality with style, offering ample cargo space without sacrificing sporty performance. If you're a BMW fan or a car lover exploring options in the US market, a common question pops up: does BMW sell wagons in the US? While BMW is renowned worldwide for.
BMW is set to reintroduce the M5 Touring Wagon to the U.S. market. This marks the first time American consumers will have access to this model, with a starting price of $122,675.
Yes, all station wagons currently available in the U.S. market for 2026 include standard all-wheel drive for enhanced traction and all-weather capability. This reflects both consumer preferences in the American market and manufacturers' recognition that wagon buyers prioritize capability.
Why are there so few wagons available in America? BMW says there is a market in the U.S. for special Touring models.
While not a volume play, unique high. BMW has a higher demand for the M5 wagon in the United States than for the sedan, which might be enough to convince it to bring the M3 wagon to the market here. They estimate this process can cost upwards of $10 million per model! Given the low sales wagons achieve in the US luxury market, it's unlikely BMW could recoup these upfront regulatory costs anytime soon.
The business case simply doesn't support spending millions to sell a few thousand wagons per year. The M5 Touring's performance and market reception could influence BMW to bring more wagons to North America, potentially beyond high.