Designed to position Rocket as one of the most inclusive brands in America, the visual identity unifies many of the company's services under the overarching "Rocket" brand, creating an influential end. Find the Rocket Mortgage by Quicken Loans style guide with brand assets such as logos, colors, fonts, and more. Rocket Companies has introduced a new visual identity designed by Otherway, signaling a shift toward a modern, cohesive brand image; as a fintech platform focused on personal finance, real estate, and mortgage services, Rocket aimed to align its visual identity with its growth and tech-driven innovations.
The rebrand highlights the company's evolution, emphasizing clarity, simplicity, and a. Rocket Mortgage was launched by Quicken Loans in November 2015 as the first completely online mortgage experience.[1] Quicken Loans corporately renamed to Rocket Mortgage in 2021. Quicken Loans.
The new look includes a logo, wordmark, typeface, and color palette, and Rocket has acquired the domain name Rocket.com to go along with them. In addition, national title producer and appraisal company Amrock is being renamed Rocket Close, and its title arm specifically is relaunching as Rocket Title Insurance Company. Rocket has also unveiled a refreshed overall visual identity that includes a new logo, wordmark, typeface and color palette.
"These changes create a complete end-to-end homeownership experience for our partners and clients, while reinforcing Rocket's commitment to helping Americans achieve the dream of homeownership. Learn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage. Rocket Companies, the parent of Rocket Mortgage, on Tuesday unveiled a refresh to its brand identity in an effort to unify Rocket's many companies under a single umbrella.
Find the Rocket Mortgage style guide with brand assets such as logos, colors, fonts, and more. Name the most popular, memorable brands in America and it's unlikely a mortgage company will make the list. The parent company of Rocket Mortgage would like to change that.
Rocket Companies.