The global market for new convertible stock issuance is experiencing a strong recovery, with an estimated $91 billion issued in 2023, rebounding sharply from a subdued 2022. The market's 3-year CAGR has been volatile at est. -8% due to a peak in 2021, but forward-looking projections are positive. The primary opportunity lies in leveraging the current "higher-for-longer" interest rate environment, which makes the lower coupon rates of convertibles highly attractive for corporate financing compared to traditional debt. The key threat remains macroeconomic uncertainty, which can dampen both issuer and investor appetite.
The global Total Addressable Market (TAM) for new convertible stock issuance is estimated at $91 billion for the full year 2023, a significant increase from the $38 billion issued in 2022. Looking forward, the market is projected to grow at a CAGR of est. 5-7% over the next five years, driven by favorable interest rate differentials and corporations seeking flexible financing solutions. The three largest geographic markets for issuance are 1. United States, 2. EMEA (Europe, Middle East & Africa), and 3. Asia-Pacific, with the U.S. consistently accounting for over 50% of global volume.
| Year | Global TAM (New Issuance, USD) | YoY Growth / (Decline) |
|---|---|---|
| 2022 | $38 Billion | (78%) |
| 2023 | est. $91 Billion | 139% |
| 2024 (proj.) | est. $100 Billion | 10% |
[Source - BofA Global Research, Jan 2024]
The underwriting of convertible securities is a highly concentrated market dominated by global bulge-bracket investment banks. Barriers to entry are high, requiring significant capital for underwriting commitments, extensive distribution networks, and deep regulatory expertise.
⮕ Tier 1 Leaders * J.P. Morgan: Consistent market leader with a dominant global platform and strong balance sheet for large-scale deals. * Goldman Sachs: Premier advisor, particularly strong in structuring complex convertible deals for the technology sector. * BofA Securities: Top-tier underwriter with a massive distribution network and strong presence in the U.S. market. * Morgan Stanley: A leading franchise with deep expertise in equity-linked products and strong relationships with institutional investors.
⮕ Emerging/Niche Players * Mizuho Financial Group: Expanding its U.S. presence and gaining share by offering competitive terms and balance sheet commitment. * BNP Paribas: A strong European player actively growing its equity-linked origination capabilities in North America. * Piper Sandler: Focuses on mid-market deals, offering specialized industry expertise in sectors like healthcare and financial services. * Jefferies: Known for its aggressive and agile approach, often leading deals for growth-oriented, non-investment-grade companies.
The pricing of a convertible security is a hybrid valuation, combining the characteristics of a straight bond and an equity call option. The primary component is the "bond floor," which represents the present value of its coupon and principal payments, providing a theoretical minimum value and downside protection. This value is determined by the issuer's credit spread over a benchmark risk-free rate (e.g., U.S. Treasuries).
The second component is the value of the embedded equity conversion option. This gives the holder the right to convert the security into a fixed number of common shares. Its value is calculated using option-pricing models (e.g., Black-Scholes) and is driven by the underlying stock price, strike price (conversion price), time to maturity, volatility, and interest rates. The final issuance price is a negotiation between the issuer and underwriters, balancing a low coupon (issuer benefit) with an attractive conversion premium (investor benefit).
The three most volatile elements influencing a convertible's value are: 1. Underlying Stock Price: Varies daily; a broad market proxy like the S&P 500 has a 1-year volatility of ~15%. 2. Implied Volatility (VIX Index): Has fluctuated between 12 and 20 over the past 12 months, a range of ~67%. 3. Benchmark Interest Rates (e.g., 5-Yr US Treasury): Yields have moved between 3.5% and 4.8% over the past year, a change of ~37%.
| Supplier | Region | Est. Market Share (Global, YTD) | Stock Exchange:Ticker | Notable Capability |
|---|---|---|---|---|
| J.P. Morgan | Global | est. 12-15% | NYSE:JPM | Top-tier execution and scale for benchmark-sized deals (>$1B). |
| Goldman Sachs | Global | est. 10-13% | NYSE:GS | Unmatched advisory for complex, structured equity-linked solutions. |
| BofA Securities | Global | est. 9-12% | NYSE:BAC | Leading distribution into U.S. institutional and retail accounts. |
| Morgan Stanley | Global | est. 8-10% | NYSE:MS | Strong technology platform and expertise in concurrent share repurchases. |
| Citigroup | Global | est. 5-7% | NYSE:C | Broad global footprint, particularly strong in EMEA and APAC markets. |
| Barclays | Global | est. 4-6% | LON:BARC | Strong European base and growing U.S. presence in equity-linked origination. |
| Jefferies | Global | est. 3-5% | NYSE:JEF | Agile execution for growth companies and high-yield issuers. |
Note: Market share for underwriting is highly variable year-to-year and deal-dependent.
North Carolina, particularly the Charlotte metropolitan area, is a significant hub for financial services in the United States. Demand for convertible issuance from NC-based corporations is moderate, primarily from the region's growing technology, life sciences, and industrial sectors. Local capacity for underwriting and managing these transactions is High. Charlotte is the corporate headquarters of Bank of America and a major corporate and investment banking hub for Wells Fargo and Truist. This provides direct access to Tier 1 and regional underwriting desks, legal counsel, and administrative support, reducing the need to rely solely on New York-based teams. The state's favorable corporate tax environment and deep pool of financial talent further support local execution capabilities.
| Risk Category | Rating | Justification |
|---|---|---|
| Supply Risk | Medium | Issuance is cyclical and highly dependent on market sentiment. A market downturn can cause the new-issue window to close abruptly for weeks or months. |
| Price Volatility | High | Pricing is directly linked to volatile equity markets, interest rates, and credit spreads. Underwriting fees can fluctuate based on deal complexity and market risk. |
| ESG Scrutiny | Low | The instrument itself carries low ESG risk, though "green" labeled convertibles are emerging. Scrutiny falls on the issuer's corporate profile, not the security type. |
| Geopolitical Risk | Medium | Major geopolitical events can trigger market-wide volatility, impacting investor appetite and the viability of launching a new issue. |
| Technology Obsolescence | Low | The fundamental structure of convertible stock is well-established. Innovation is occurring in digital issuance platforms and analytics, but this is an enhancement, not a threat. |