Investor Brief · 2026

The world’s relationship with cannabis started in the Caribbean.

There has never been a premium rolling paper brand from here. Until now.

Zizi
All Hemp · All Organic · All Good

Confidential · Prepared for prospective investors

01 / The Opportunity

RAW is everywhere.
That is exactly the point.


RAW’s global dominance proves one thing: consumers will seek out and pay for a premium rolling paper. The category is worth billions and has one giant that came from nowhere and means nothing. Every premium category eventually produces a challenger with a real story. Bourbon has Pappy Van Winkle. Coffee has Blue Mountain Jamaica. Rolling papers have been waiting for theirs. Meet Zizi, a brand built in Barbados for the world.

$57BGlobal cannabis market (2023)
$1.7BGlobal rolling paper market
ZEROBrands with a Caribbean identity
ONEBrand that can claim it: Zizi
02 / The Product

100% organic hemp.
Five SKUs. Born in Barbados.


ProductFormatRetail (BBD)Gross margin
King Size Slim50 booklets/box$15085.3%
King Size Slim25 booklets/box$7585.3%
Super King Size ★50 booklets/box$15084.0%
Super King Size25 booklets/box$7584.0%
Filter Tips50 booklets/box$4082.5%
★Super King Size holds roughly 70% of the Barbados rolling paper market. Margins shown are at retail on manufacturer CIF pricing, before Barbados duty and import fees.
Zizi King Size Slim papers
03 / Traction

Not a startup. A restart.


Zizi was already live. The brand is built, the product is validated, and the retail relationships exist. It stalled on a cash and marketing gap, not a product or market failure. What it needs now is working capital to relaunch properly, and a founding team already in the market to spend it well.

10

Barbados retail locations

Already stocked Zizi before the brand went dormant. Reactivation, not cold-start.

5

International markets

Field reps established in Canada, the US, the UK, Argentina, and Colombia.

$40

Already selling

Filter tips street-validated at BBD $40 in Barbados. Real demand, today.

65%

Bajan-owned

Local ownership clears the 30% BMCLA threshold for future licensing.

04 / The Market

One island to start.
A region to own. A diaspora to follow.


Barbados is the beachhead, a market our founders know, with a community already buying Zizi. The Caribbean diaspora in Toronto, London, New York, and Miami actively seeks out Caribbean-origin brands. They find you, so you do not need to find them.

01

CARICOM

Barbados launch, then St. Vincent in Year 2 as the first CARICOM market.

02

North America

Caribbean diaspora across Canada, the US, and the UK.

03

South America

Cultural-affinity markets where the field reps already sit.

04

Europe

A rolling paper market projected at EUR 2.5B by 2027.

Zizi customer
05 / Why Consumables Win

Try it once, buy it every month, for years.


Consumables are the most investor-friendly category in consumer goods. No one-time purchase risk. No product sitting on a shelf getting stale. Every customer who discovers Zizi becomes a recurring revenue stream. A loyal customer buying two boxes a month generates BBD $3,600 a year at retail. Hold 100 loyal customers in Barbados alone and that is BBD $360,000 in annual retail-equivalent demand, from one island of 280,000 people.

Try→ Buy→ Loyal→ Refer→ Repeat revenue
06 / Go-to-Market

Barbados, month by month.
Then the region.


Month 1

Investment

USD $50K lands. Operations begin.

Month 5

Launch

Beach party, radio begins, POS installed.

Month 6

Sales open

Wholesale live, influencers activate.

Months 6–12

Build

Field sales, sustained radio, monthly growth.

Month 10

Break-even

Projected cash flow positive.

Year 2 · M9

CARICOM

St. Vincent Cannabis Festival activation.

All Year 1 marketing and operations are funded from investor capital. Revenue from Month 6 funds reorders. The model becomes self-funding from Year 2.
07 / Street Distribution

A street team that only costs us when it sells.


Alongside retail and radio, Zizi is testing a street ambassador model: local sellers who carry stock through their own parishes and earn commission on what they move. We are starting deliberately small. Three ambassadors, several months, consigned stock, no fixed payroll. Prove sell-through and restock discipline before scaling to a full team of seven.

3Pilot ambassadors covering all 11 parishes
~$829BBD consigned stock, drawn from the first order
$0Fixed salary. Commission and earned fuel support only
15–25%Commission, rising with monthly volume
Zizi street team in Barbados

How the pilot works

  • Consigned, not gifted. Each ambassador carries a 20-box kit and is accountable for it until it is sold or returned.
  • Monday restock discipline. Replenished only to match what actually sold the prior week. Non-sellers are paused, not topped up.
  • Earn that scales. 15% commission to 19 boxes a month, 20% to 49, 25% at 50 and up, plus volume bonuses.
  • Fuel support is earned, never granted. Gas help is tied to weekly sales performance, so it is a variable cost, not a fixed one.
  • A review gate before we scale. Expand to the remaining four ambassadors only once the pilot proves out.
TierMonthly volumeCommissionEarn / KS Slim box
Tier 10–19 boxes15%$22.50
Tier 220–49 boxes20%$30.00
Tier 350+ boxes25%$37.50
Added reach with almost no fixed cost. The conservative projections in this deck do not depend on the street team. It is upside, tested cheaply before any spend to scale.
08 / The Team

Bajan founders. Skin in the game. Already in market.


Every person running this company is from Barbados, the country the brand was born in. Founder salaries are deferred to Month 6, after break-even is confirmed. Capital funds inventory and marketing first.

The Zizi founding team
Co-founder · 40%

David Ashby

Sales & cultivation. Barbadian citizen with deep roots in the local market and events circuit. Holds the brand IP and the vendor and ordering relationships. Leads sales, retail reactivation, and the launch event.

Co-founder · 25%

Kathryn Ashby

Brand & digital. Barbadian citizen. Brings marketing and creative expertise plus the investor network. Leads brand, digital, the influencer programme, and investor reporting.

Operations · 5%

Chad Harewood

Barbadian contractor on the ground from Month 1. Holds retail relationships and runs logistics, inventory, and field coordination across all locations.

Seed capital · 30%

Investor

USD $50,000 (BBD $100,000) for a 30% stake in a Barbados-registered entity with a confirmed product and a named founding team.

09 / The Numbers

Conservative projections. A self-funding model.


80.5%Blended gross margin, five-SKU mix
47Boxes per month to break even (~1.56/day)
$50KCapital ask, USD, for 30% equity
Month 10Projected cash flow positive
BBD $150
Wholesale price per box
BBD $23.40
Blended COGS per box (CIF)
BBD $126.60
Gross profit per box
84%+
Margin on primary SKUs
Year 1 (BBD / USD at 2:1)
RevenueBBD $45,000USD $22,500
Total outflowsBBD $76,575USD $38,288
Closing balanceBBD $68,425USD $34,213
Year 2 (BBD / USD at 2:1)
RevenueBBD $149,250USD $74,625
Total outflowsBBD $97,050USD $48,525
Closing balanceBBD $120,625USD $60,313
45.0
149.3
76.6
97.1
68.4
120.6
Revenue
Outflows
Closing cash
Year 1Year 2BBD thousands
Year 2 opening balance carries Year 1 closing cash. The second inventory order and all Year 2 operations are funded from revenue, not from new capital.
10 / The Investor ROI Calculator

Test the numbers. Model your investment, your way.


This tool lets you model a return on a USD $50,000 investment for 30% equity. Adjust the sales scenario and growth rate and watch your projected payback period, annual distributions, and equity value respond in real time. The numbers in this deck are deliberately conservative. See what happens when you move them.

11 / The Ask

USD $50,000 · BBD $100,000 · 30% equity


What this capital fundsBBDUSD
First order — 2,500 boxes, CIF Bridgetown$38,000$19,000
Brand activation event$5,000$2,500
Radio campaign, Months 5–9$5,000$2,500
Influencer programme — 7 months$7,875$3,938
Retail POS — 10 locations$2,600$1,300
Field ops, web, domain, collateral$4,300$2,150
Founder and team — Year 1$13,800$6,900
12-month operating buffer$23,425$11,713
Total$100,000$50,000

30% Equity

In a Barbados-registered entity with a confirmed product, confirmed manufacturer pricing, and a named founding team.

Quarterly Distributions

Pro-rata 30% share of net profit, beginning when the business reaches cash flow positive, projected Month 10.

The Position

The Caribbean rolling paper brand. No competitor can replicate it. No other investor can take this seat.

12 / Risk & Mitigation

We have thought about what could go wrong.


Medium

Inventory delays

Order placed at capital close, with two months of buffer stock once cash flow positive.

Medium

Slow retail reactivation

Chad’s existing relationships and David’s personal sales calls. Prior Zizi presence reduces cold-start risk.

Low

Cash before break-even

A BBD $68,425 Year 1 closing buffer. Break-even at 47 boxes a month is reachable in 3–4 active sales months.

Medium

Customs duty classification

Margins shown are pre-duty and stay attractive at the likely 20% CET scenario. A landed-cost sensitivity model is maintained.

Low

Regulatory change

Rolling papers are a hemp accessory, not a controlled substance. Regulatory exposure is minimal.

Low

Festival postponed

SVG entry is funded from the Year 1 balance. If it slips, the budget rolls forward with no impact on the core business.

The Caribbean rolling paper brand does not exist yet.

USD $50,000 for 30% of the company that builds it.