Red BMW XM Label logos. The model designations of the BMW XM Label are framed in red, signalling its high performance to the outside world. The BMW logos on both sides of the rear window are a homage to the first BMW M model: the BMW M1.
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The Label was supposed to be an annual special edition, but BMW has made it the only choice for 2026 XM shoppers. BMW returned as the official automotive partner of the Coachella Valley Music and Arts festival for the fifth time to celebrate the launch of the 738-horsepower plug-in hybrid electric BMW XM "Label Red" in a big way. 2023 BMW XM Label Red specs, 0-60, quarter mile, lap times, price, top speed, engine specifications, pictures, updated December 2025.
Discover the 2024 BMW XM Label Red review, covering performance, reliability, and comparisons with competitors in the luxury SUV segment. The BMW XM Label Red will house 735hp and 735 lb-ft of torque. Drivers will be able to choose between strikingly unique paint colors and select the wheel, upholstery, trim colors and accents of their dreams!
View detailed specs, features and options for the 2025 BMW XM Label Red Sports Activity Vehicle at U.S. News & World Report. The BMW XM Label Red, slated for release in 2024, is the most powerful BMW M road-legal vehicle ever made.
about the incredible performance capabilities and gorgeous exterior/interior configuration. Detailed specs and features for the 2024 BMW XM Label Red including dimensions, horsepower, engine, capacity, fuel economy, transmission, engine type, cylinders, drivetrain and more.