Introducing the New BMW The 1: Redefining Luxury Performance
The new BMW The 1 redefines what it means to drive luxury in a compact package, blending sporty elegance with next-generation technology to deliver an unmatched urban driving experience.
Revolutionary Design and Sustainable Performance
The new BMW The 1 features a sharp, aerodynamic silhouette with premium materials and a minimalist interior, all powered by an advanced electric drivetrain delivering seamless acceleration and zero emissions. Its sleek LED lighting and adaptive aerodynamics enhance both aesthetics and efficiency, making it a standout in the electric luxury segment.
Tech-Driven Driving Experience
Inside, the The 1 offers a cutting-edge digital cockpit with a high-resolution display, intuitive voice controls, and intuitive driver-assistance features including adaptive cruise control and lane-keeping support. The spacious cabin balances comfort with modernity, while over-the-air updates ensure the car evolves with your needs.
Performance Redefined for the Urban Landscape
Despite its compact size, the BMW The 1 delivers responsive handling and precise torque delivery, thanks to its optimized powertrain and lightweight construction. Whether navigating city traffic or cruising on highways, drivers enjoy a dynamic yet controlled experience, proving that luxury and performance can coexist without compromise.
The new BMW The 1 sets a new benchmark in the electric luxury segment—where design, technology, and sustainability converge. Experience the future of driving today and embrace a smarter, cleaner way to explore the urban world. Visit your local BMW dealer or schedule a test drive now to drive the new BMW The 1.
Introducing the new BMW 1 Series, with a bold new design and a cutting-edge digital experience. Get ready to experience pure joy with every drive!Step inside. The side view of the new BMW 1 Series is characterised by the dynamic wedge shape and the flat window graphics that taper towards the rear.
The standard BMW Individual high. Top Gear reviews the BMW 1 Series. The switch from RWD to FWD for the new hatch is no bad thing.
This new 1 Series is a good car from the bottom up. Full TG review inside. The new 1-series earns updated styling, more modern technology, and previews a new naming convention for BMW's gas.
New BMW 1 Series up for total reinvention in 2027: design, tech and full details The popular premium hatchback will be reborn in the Neue Klasse era with huge tech and spec upgrades. The new BMW 1-Series has finally arrived. It brings with it a thoroughly refreshed design and will initially launch in 118d, 120d, 120, and M135 xDrive guises.
BMW refers to it as the fourth. In a similar vein to the 'new' BMW X3 we tested recently, BMW has clearly chosen to enhance and improve what it already had with the Mk3 1 Series from a technical standpoint. Just a major facelift? The BMW 1 Series of 2024 is so new that it even has a different code: F70.
All the info on dimensions, engines and price. Read the definitive BMW 1 Series 2026 review from the expert What Car? team. Check specs, prices, performance and compare with similar cars.