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This is among the main reasons behind why many businesses are using video marketing nowadays. Visuals that are appealing convert viewers to regular customers. Recent surveys have shown the fact that 70% of marketing professionals believe that the rates of conversion for videos are higher than other content for marketing.

How does small business video marketing work?

Videos for promotions can build trust , too. A few consumers remain skeptical about buying products and services over the internet because they are afraid of fraud and cheating. But effective marketing videos convey your products and services in a conversational style. That creates a sense of individuality, which is why 57% of people report that they felt the confidence to shop online.

Videos let you boost the amount of time that visitors spend on your website. Therefore, more exposure builds trust and also signals to the search engine that your site contains quality content. Moovly provides staggering numbers: You're 53 times more likely to show up first on Google with videos on your site. Since Google is now the owner of YouTube it has led to significant growth in how video content affects your ranking on Google.

 

 

 


According to statistics that show that 80% of customers recall a video they watched in the last few months. This means that it increases brand recall and is without doubt one of the most beneficial advantages. It's mostly about appealing images and sounds. Therefore, when a person will remember your visual content and your brand, they are also likely to remember your brand. This means more sales and leads for your company.

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social video marketing examples

social video marketing examples


It's the most effective method of using images to promote the products, services and even business to target audience. It provides customers with an understanding of the services and products you offer and allows them to connect with your brand prior to them decide to purchase.

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It's the most effective method to use visuals to advertise the products, services and even business to target customers. It provides customers with an idea of what you offer and gives them the chance to connect with your brand prior to them make a purchase.

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The amount of viewers of commercial videos has grown exponentially in the past decade. On YouTube users spend a billion hours watching video every day. Furthermore, experts estimate that more than 80 percent of the traffic to websites comes from videos in 2022. Video users are consuming content at a rate that has never been seen before. If your company doesn't grasp the value of video marketing based on these figures you're not taking advantage of some fantastic marketing opportunities. Video marketing tip: Try the different kinds of videos with your customers. The different styles of video will allow you to understand what people expect from your company along with the information you create. You can:

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Customers will purchase your product if they know the purpose behind it and how it can help them. It's no surprise the fact that videos are an effective way to do this because it helps companies clearly communicate how things function.

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