by George McCoy
Posted on 28-06-2021 11:51 PM
Want to learn more about video marketing services in Georgetown, Texas and how it can benefit your local business?
You don't need me to tell you that video marketing is booming. You're a smart business person. You know that video needs to be part of your marketing mix and you're looking for a way to do it without going broke or learning a bunch of technical stuff about video.
If you're like me, you want to make things easy, but you want to do it right. And chances are you don't want to be videotaped.
If your business is located near Georgetown, Texas, you may be wondering how video marketing services can benefit you. After all, it's not Austin. However, video is consumed by everyone, regardless of where you live or work.
The old cliché is true: location, location, location. You want to be where your customers are looking and where they spend their time. The same is true for individuals and businesses in Georgetown.
Let's start with the big kahuna of video content marketing: YouTube. The power of YouTube as a marketing tool cannot be underestimated. We now live in an age where your followers are more likely to watch a video than a typical blog post, with a reach greater than any cable TV network in the U.S. and consumers watching billions of hours of video every day.
Video marketing services for businesses in Georgetown, TX, are critical to your online success. If you have not yet adopted these techniques for your local business, don't put it off any longer. Find a method that you can start using right away.
We can use a systematic approach to video marketing based on our significant digital marketing experience. Through planned and economically marketed video, we reach your desired audience in your local area or across the United States. We focus on reaching your target audience through social media and YouTube.
So you want to start a video marketing business. I don't blame you. It's an area that's getting a lot of attention these days. Take a look at the stats Hubspot provided this year on the state of video marketing. It's no wonder that 500 million people on Facebook and 10 billion on Snapchat watch videos every day. Video is one of the easiest things to record.
Wyzowl's State of Video Marketing Survey, now in its sixth year, is an annual report. Each year a series of questions are asked to analyze how the video marketing environment is evolving and expanding, with many of these questions being the same from year to year. This time, 656 people participated in the survey, both marketers and consumers.
According to the report, 76% of companies using video marketing believe it provides a positive ROI. 93% of companies believe it improves users' understanding of their product or service. And 72% of companies believe it has increased website conversion rates. Not only are customers more willing to accept marketing messages in the form of video, but companies are more willing to use video as a marketing strategy. According to a survey conducted by Hubspot Research, more than half of customers prefer videos to other forms of promotional material.
Video marketing services are an easy way to get all eyes on your offering. An effective video marketing plan involves uploading and promoting it on all social networks, just as you would any other type of content. Just follow our tips for getting started with video on social media, and then expand as you build your video library.
We're not going to lie and tell you that video marketing is easy. Creating engaging content can sometimes be difficult, especially if you're just starting out. But I can't stress this enough: Your first video is going to suck. And that's just fine. Let the artists achieve perfection. I'll settle for real marketing evolution. Create a plan of action. Execute that plan by creating material as soon as possible. Utilize the platforms and resources at your disposal.
Video marketing is not an easy way to grow your brand, but once you get the hang of it, you'll wonder why you waited so long. What worked for you if you've already experimented with video marketing? How did your sponsored ads work on platforms like Facebook and Instagram?