How to Create an Order Form on Instagram

In today's digital age, Instagram has evolved from just a photo-sharing platform to a robust marketing and sales tool. With over one billion users worldwide, it's no surprise that businesses are leveraging this platform to reach a broader audience and generate leads. One way to do this is by creating order forms. Here's a step-by-step guide on how to make an order form on Instagram, without having to leave the app.

Instagram's built-in features allow you to create simple yet effective order forms, or 'questions stickers', to gather information from your audience. Here's how you can get started:

Creating a New Instagram Story

Before creating your order form, ensure your Instagram story is live. Swipe right on the home screen to open your story, or tap the camera icon at the top left of your screen to access the story camera.

a sign that says how to order on the back of a pink and brown background

Remember, Instagram stories disappear after 24 hours, so you might want to create templates for your order forms that you can reuse for future stories.

Adding Questions Stickers

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The questions sticker allows you to add interactive questions to your stories. This is where you'll create your order form. Here's how to use it:

Adding a Questions Sticker

While in story mode, tap the 'sticker' icon at the top of the screen. This icon appears as a square smiley face. Then, tap the 'questions' sticker from the list of options.

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You can customize the question by tapping on it to change the text. You can also decide how many answer options you'd like to provide. For an order form, you might want to add options like 'small', 'medium', 'large', or specific product names.

Customizing the Questions Sticker

Once you've added the questions sticker, you can customize it further by changing the question's color, font, or size. You can also move the sticker around the screen and resize it as needed.

the steps to order text on a white background

To change the color or font, tap on the sticker, then tap the 'Aa' icon in the top right corner. To resize or move the sticker, simply pinch and drag your fingers on the screen.

Collecting and Managing Responses

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order form with prices and price tags on the front, in black and white ink

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Once you've shared your story, your followers can respond to your questions. These responses will appear in the 'seen' section of your direct messages.

To view these responses, simply tap the 'seen' inbox at the top of your direct message inbox. Here, you can see who has responded and what they've said. This makes it easy to collect and manage orders.

Responding to Orders

Once you've received an order, you can respond directly to the user via Instagram direct messages. Here, you can confirm receipt of their order, provide further instructions, or send a payment request if needed.

For more complex orders, you might want to direct users to your website or contact you via email or phone. You can include this information in your order form by adding a 'Swipe up' feature to your story, if you have over 10,000 followers or a verified account.

In conclusion, creating an order form on Instagram is a great way to leverage this platform for business. It's simple, effective, and allows you to engage directly with your audience. So, why wait? Start creating order forms today and watch your business grow!