What is the Sustainable Packaging Coalition?
The Sustainable Packaging Coalition (SPC) is a collaborative and solutions-driven organization dedicated to creating a more sustainable future for packaging. Founded in 2002, the SPC is a part of GreenBlue, a nonprofit that advocates for the sustainable use of materials in business. The coalition brings together a diverse group of companies, including brands, retailers, packaging manufacturers, and other stakeholders, to work towards a common goal: to advance sustainable packaging practices and reduce the environmental impact of packaging.
Why the Sustainable Packaging Coalition Matters
The SPC plays a crucial role in driving change in the packaging industry. Here are some reasons why the coalition matters:
- Collaboration: The SPC brings together competitors and non-competitors to collaborate on sustainability initiatives, fostering a culture of cooperation and shared learning.
- Industry Leadership: The coalition provides a platform for industry leaders to share best practices, set ambitious goals, and influence policy and regulation.
- Consumer Engagement: By working with brands and retailers, the SPC helps engage consumers in sustainable packaging practices, promoting a circular economy.
- Resource Efficiency: The coalition focuses on reducing the environmental impact of packaging, from material selection to end-of-life management, improving resource efficiency across the supply chain.
The Sustainable Packaging Coalition's Vision and Goals
The SPC's vision is a world where packaging is designed to protect and enhance product quality and value, while minimizing environmental impact and maximizing societal benefits. To achieve this, the coalition has set several goals, including:

- Increasing the use of recycled content in packaging.
- Improving packaging design for recyclability and compostability.
- Reducing packaging waste and litter.
- Encouraging sustainable packaging policies and regulations.
- Promoting a circular economy, where packaging materials are kept in use for as long as possible and waste is minimized.
SPC's Key Initiatives
The Sustainable Packaging Coalition undertakes various initiatives to achieve its goals. Some of the key initiatives include:
- How2Recycle Label: A voluntary, standardized labeling system that clearly communicates to consumers how to recycle specific products and packages.
- Design for Recycling Guidelines: A set of guidelines that help packaging designers create packaging that is recyclable and compatible with existing recycling infrastructure.
- Advocacy and Policy Work: The SPC engages with policymakers, advocating for sustainable packaging policies and regulations at the state, national, and international levels.
- Conferences and Events: The coalition hosts conferences and events, such as the SPC Advance, to bring together stakeholders, share best practices, and drive progress towards sustainable packaging.
Joining the Sustainable Packaging Coalition
Companies and organizations interested in joining the Sustainable Packaging Coalition can become members. Membership benefits include:
- Access to networking and collaboration opportunities with industry peers.
- Expert guidance on sustainable packaging strategies and best practices.
- Discounts on SPC events and resources.
- The opportunity to influence and shape the future of sustainable packaging.
By joining the SPC, companies can demonstrate their commitment to sustainability, improve their packaging's environmental performance, and contribute to a more sustainable future for the packaging industry.
























