Black Friday 2018 was a bonanza for tech enthusiasts, with retailers offering unprecedented discounts on a range of products, including the ever-popular MacBook Air. If you missed out on the deals or are looking to upgrade, here's a comprehensive guide to help you understand the Black Friday 2018 MacBook Air scene and what to expect in the future.
Black Friday 2018 MacBook Air Deals: A Recap
Black Friday 2018 saw some of the most competitive pricing on the MacBook Air to date. Retailers like Amazon, Best Buy, and Apple themselves offered significant discounts on various models. Here are some of the standout deals:
- Amazon: The 2017 MacBook Air (13-inch, 8GB RAM, 256GB SSD) was available for $1,099.99, a $300 discount.
- Best Buy: The same model was priced at $1,099.99, with an additional $50 gift card thrown in.
- Apple: The tech giant offered the 2017 MacBook Air (13-inch, 8GB RAM, 128GB SSD) for $999, a $200 discount.
Why Were Black Friday 2018 MacBook Air Deals So Good?
The 2018 Black Friday event coincided with the release of the new MacBook Air, which likely prompted Apple and its retail partners to clear out inventory of the previous generation. This, coupled with the intense competition among retailers, led to some of the most aggressive pricing we've seen on the MacBook Air.
Moreover, the 2017 MacBook Air models were still highly sought after due to their powerful processors, Retina display, and long battery life. The discounts made these already desirable laptops even more appealing to budget-conscious shoppers.
What to Expect from Future Black Friday MacBook Air Deals
If the 2018 event is any indication, we can expect Black Friday 2019 and beyond to offer similarly enticing MacBook Air deals. Here's what you might see:
- Discounts on older models: As with 2018, retailers may offer significant discounts on the previous generation MacBook Air to clear inventory and make way for newer models.
- Competitive pricing: With so many retailers vying for your business, we can expect to see aggressive pricing on the MacBook Air, both from Apple and third-party sellers.
- Bundle deals: Retailers may sweeten the pot with bundle deals, such as including a free accessory (like a keyboard or mouse) with your MacBook Air purchase.
When to Buy a MacBook Air
If you're in the market for a MacBook Air, it pays to be patient and strategic. Here's when to consider making a purchase:
- Black Friday: As we've seen, Black Friday can offer some of the best deals on the MacBook Air. If you can wait until late November, you may score a significant discount.
- Back-to-school season: Retailers often offer competitive pricing on laptops during the back-to-school season (July through September). If you don't mind buying a previous generation model, you may find a good deal.
- Major holidays: Other major shopping holidays, like Memorial Day, Labor Day, and Cyber Monday, may also present opportunities to save on a MacBook Air.
In summary, Black Friday 2018 offered some of the most competitive pricing we've seen on the MacBook Air. While it's impossible to predict the exact deals we'll see in the future, we can expect Black Friday 2019 and beyond to present similar opportunities for savvy shoppers. By staying informed and being patient, you can score a fantastic deal on this popular laptop.
