Overview of Trademarks

Learn how to apply for a trademark in the U.S., search for similar trademarks , maintain your registration, and protect against scams. Find out the latest news, events, and updates from the USPTO Trademark Center.

Trademarks help consumers recognise a brand in the marketplace and distinguish it from competitors. [19] A service mark, also covered under the Lanham Act, is a type of trademark used to identify services rather than goods. [20] The term trademark is used to refer to both trademarks and service marks. [19]
Trade Name, Trademark, or Service Mark

Each of these terms does mean something different and while there are gray areas, it is easiest to see trade names as relating to businesses or entities and trademarks and service marks as relating to the products of businesses or entities. If you produce goods, you would be applying for a trademark .
Learn what a trademark is, how to protect it, and how to register it at the national, regional or international level. Explore WIPO's resources on trademark law, treaties, topics, issues, and services.

Trademark Resources
Justia Trademarks is a free trademark service for finding a trademark by owner name, category or filing date
The U.S. Patent and Trademark Office (USPTO) is the agency responsible for granting U.S. patents and registering trademarks .

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