Tinned tuna giants go shark-friendly

Last edited 9 March 2011 at 4:01pm

Bulk of UK market shifts to sustainable fishing

9 March, 2011

Princes – who sell more tinned tuna than any other company in the UK – are going to stop using a fishing method which is responsible for killing sharks.

And supermarket chain Asda have today also announced that they will shift to greener fishing methods for their canned tuna.

The move follows a campaign waged by Greenpeace, who earlier this year placed Princes at the bottom of a tinned tuna sustainability league table.

Over half of the UK tinned tuna market is now committed to using less damaging ways to catch their fish. And today’s announcements are given extra importance because Princes and Asda are owned by corporate giants Mitsubishi and Walmart.

John West is now stranded as the UK’s most environmentally unfriendly tinned tuna company, and a clear target for green campaigners.

The damaging fishing method which Princes and Asda will drop, but which John West continue to employ, uses vast nets called ‘purse seines’ along with fish aggregating devices (FADs). FADs are floating objects often equipped with satellite-linked sonar devices. Tuna instinctively gather around them, but FADs also attract a host of other species, including sharks, that are then scooped up by the purse seines.

Besides John West, Morrisons is now the least sustainable of the supermarket own-brands. They also continue to use FADs and purse seines to catch the bulk of their tinned tuna.

Sainsbury’s, Waitrose and Marks & Spencer have already stopped selling tuna caught this way. And in January Tesco promised to follow suit after pressure from Greenpeace and chef Hugh Fearnley-Whittingstall.

Just a few weeks ago, Greenpeace campaigners in Liverpool climbed onto the Liver building, home to Princes’ offices, while others dressed in shark costumes and blared out the theme tune to hit movie ‘Jaws’ through a stereo system.

David Ritter, head of Greenpeace’s oceans campaign, said:

“Today’s announcements by Princes and Asda are great news for sharks and other marine life.

“Just a couple of months ago, only a minority of tinned tuna retailers had stopped using FADs, but in just a short of amount of time there’s been a huge shift across the bulk of this industry.

”The majority of the UK market have now distanced themselves from the destructive methods still being used to catch John West and Morrisons tinned tuna. Surely these two will now feel the heat of consumer pressure if they refuse to change their practices.”

ENDS

Greenpeace press office: 020 7865 8255

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