rainforest

For KFC it’s all "see no evil, hear no evil, speak no evil" as they continue to deny the simple truth that they have been using paper made by Asia Pulp and Paper (APP) for their packaging.  The company still won’t explain how rainforest fibre has been found in its products, nor admit that a UK supplier, St Neots, has been using paper from APP, a company notorious for pulping Indonesian rainforest, including habitat for the endangered Sumatran tiger.

Since we launched the campaign three weeks ago to get KFC to cut deforestation out of its supply chain, there is little evidence that the Colonel is serious about cleaning up his act. The company continues to deny it has a problem, so we think the time has come to show you just how misleading KFC’s public statement is.

The cattle industry is known to be the biggest cause of deforestation globally and it has now come to light that Tesco has driven this problem through its beef sourcing.