P&G. head & Shoulders

Deforestation or Dandruff? Time to take sides at Saatchi’s

Last edited 7 March 2014 at 12:15pm

Greenpeace construct division lobby outside P&G's ad agency

7 March, 2014

 Friday 7th March, London – Today a team of Greenpeace volunteers set up a division lobby at the entrance to Saatchi and Saatchi’s London offices. The advertising agency promote Head & Shoulders shampoo for Procter & Gamble, which buys its palm oil from companies destroying Indonesia’s rainforest. Staff arriving at the office were forced to choose between the ‘protect forests’ entrance and the ‘destroy forests’ entrance to their work place, with the results being tabulated by Greenpeace as a poll of the advertising agency’s views on the matter.

Procter & Gamble don't want you to see this film

Posted by Richardg — 6 March 2014 at 9:15pm - Comments
All rights reserved. Credit: Greenpeace

If you've turned on the television in the last few months, you've probably seen Procter & Gamble's new advert 'Thank You Mom'. If so, there's another side to the story you need to see.

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