Award winning designer’s bulb 'garden' will showcase next generation of lighting technology
Award-winning designer Jason Bruges is teaming up with the environmental organisation Greenpeace to create an interactive installation made up of hundreds of energy efficient light bulbs that will feature at this years 100% Light exhibition at Earl's Court this September. It is also part of Kinetica's latest exhibition, 'In Flux'.
The spectacular installation is part of Greenpeace's current campaign to champion efficient lighting and replace incandescent light bulbs. It will showcase the range and versatility of the energy efficient bulbs now available, busting many of the current negative myths often used as an excuse for not using this efficient technology.
The Jason Bruges Studio will create an electronic, animated and interactive garden of raised flowerbeds made up of hundreds of elevated energy efficient light bulbs also known as Compact Fluorescent Lamps (CFLs). The installation will glow with gently undulating light that will ripple across its surface and respond to people as they approach the flowerbed.
"Having recently completed the wind-powered 'Wind to Light" piece on the Southbank, I am really excited to be involved in another project, which highlights how we can all do our bit towards energy efficiency and tackling climate change," said Bibi Nelson, Project Manager, Jason Bruges Studio.
Energy efficiency is the cheapest, cleanest and safest way to achieve significant reductions in emissions of climate changing carbon dioxide. The energy efficient bulb uses only a fifth of the energy, saves users up to £9 per bulb per year and can last up to 12 times longer than its incandescent ancestor.
Louise Molloy, Greenpeace climate campaigner said, "Greenpeace gives the energy efficient light bulb the green stamp of approval. The Jason Bruges Studio shows they can be successfully used within a contemporary design installation, proving that they should be embraced by designers, architects, builders and the public."
Jason Bruges Studio
Jason established Jason Bruges Studio in 2002 and now works with a team of twelve, developing and delivering interactive projects worldwide. The studio comprises an experienced team of architects, set designers, interaction designers, industrial designers and project managers.
The Studio creates surfaces, spaces and interventions that exist between the worlds of architecture, installation art and interaction design. The practice adapts innovative technologies from the entertainment industry, coupled with materials and fabrication techniques from the construction industry in order to deliver engaging and robust solutions to the diverse range of briefs passing through the studio.
Recent works include temporary installations for Tate Britain, Victoria and Albert Museum, and the London Architecture Biennale. Permanent works can be seen at the award winning Puerta America Hotel, Madrid or in the public realm in interactive street lamps in Leicester and interactive way finding installations along the A13 motorway, London. The studio's latest work is an eight-storey-high interactive chandelier in London's Spitalfields.
The 100% light exhibition will take place between 20th and 23rd September 2007 at Earls Court, London. See www.100percentlight.co.uk for more details.
More details on the 'In Flux' exhibition on the Kinetica website.
For further information, pictures and interviews with Greenpeace please contact James Turner in the Greenpeace press office on 0207 865 8255.
For further information on Jason Bruges Studio please contact Victoria Gibbins on 020 7012 1122.
