App

APP's sinking reputation forces more companies to jump ship

Posted by jamie — 1 November 2011 at 3:02pm - Comments

There's further bad news for Asia Pulp and Paper (APP) as yet more companies around the world ditch their contracts with the unscrupulous forest-trashing company. Hot on the heels of Mattel and Lego, today Hasbro announced a new paper-buying policy.

Article tagged as: APP, asia pulp and paper, cartamundi, delhaize, hasbro, ING, lego, mattel, metcash, montblanc, rainforests, tchibo, the warehouse

You did it! Mattel and Barbie drop the deforestation

Posted by jamie — 5 October 2011 at 11:42am - Comments
Ken dumps Barbie: banner on Mattel HQ
All rights reserved. Credit: Greenpeace
Ken dumps Barbie: how our campaign launched in June

You read that right – following over half a million emails sent by you, Barbie has realised that toying with deforestation is no game. Mattel, the company behind Barbie, has decided that being involved in the destruction of Indonesia's rainforests is bad for business as well as the planet, and has dropped deforestation from its production line.

Article tagged as: APP, barbie, deforestation, disney, hasbro, indonesia, mattel, successes, Toys

'You are just scum': APP staff resort to personal insults about Greenpeace campaigners

Posted by jamie — 18 August 2011 at 12:48pm -
Advert placed by APP subsidiary Solaris in Australian newspapers
All rights reserved. Credit: Solaris
Advert placed by APP subsidiary Solaris in Australian newspapers (via Mumbrella)

One of Asia Pulp and Paper's Australian companies has been caught in an embarrassing PR incident, in which clumsy personal attacks on Greenpeace campaigners and others have been traced back to its staff.

Article tagged as: APP, australia, deforestation, IGA, indonesia, mumbrella, solaris, tigers

APP rehomes a tiger after cutting down its forest home

Posted by jamie — 2 August 2011 at 11:26am - Comments
Cleared forest in Sumatra, which was once tiger habitat
All rights reserved. Credit: Greenpeace
Cleared forest in Sumatra, in what was once tiger habitat

The news from Indonesia today that Asia Pulp & Paper (APP) has moved a tiger from one part of South Sumatra province to another in order to protect it. This is supposed to prove that company has green stripes. But, as with anything emanating from the APP publicity machine, scratch beneath the surface and you'll find an altogether different tale.

Article tagged as: APP, biodiversity, deforestation, indonesia, PEFC, sumatra, Sumatran Tigers

APP spins yet more greenwash with latest advert

Posted by jamie — 14 July 2011 at 4:59pm - Comments

Oh, this is marvellous. A new commercial for Asia Pulp & Paper (APP) has surfaced which, like their previous efforts, is a lesson in how to make a bad company seem downright satanic. Hats off then to Allyn Media for a beautifully shot, if completely fabricated, video.

Article tagged as: allyn media, APP, deforestation, greenwash, indonesia, paper, reforestation
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