Krill-gotten gains to fund Antarctic research

Posted by Willie — 25 February 2015 at 12:42am - Comments
All rights reserved. Credit: Greenpeace
Adelie penguins eat so much krill it can turn their poo pink. They'd probably like us not to eat any.

Scientific research and conservation need more cash. That’s sadly usually true. It’s especially the case in the Antarctic where research is expensive but absolutely essential given the massive environmental changes happening there.

But although new streams of funding should welcomed for Antarctic research, it’s also important to question where that funding comes from. After all, there’s just a sliver of a chance that some seemingly good PR is actually a mind-bogglingly cynical act of greenwashing.

APP spins yet more greenwash with latest advert

Posted by jamie — 14 July 2011 at 4:59pm - Comments

Oh, this is marvellous. A new commercial for Asia Pulp & Paper (APP) has surfaced which, like their previous efforts, is a lesson in how to make a bad company seem downright satanic. Hats off then to Allyn Media for a beautifully shot, if completely fabricated, video.

BP's miracle clean-up tool: PR and lobbying

Posted by jamie — 14 July 2010 at 2:54pm - Comments

Our colleagues in the US have been blogging regularly about the ongoing disaster in the gulf and Greenpeace's involvement in the response to the oil spill. Here, Mike Gaworecki sheds some light on the clean-up operation BP has been carrying out on its image.

There's no way to clean up an oil spill. We've seen this time and again - in Alaska's Prince William Sound, for instance, where oil from the Exxon Valdez spill is still having an impact on local ecosystems. Corporations like Exxon or BP that find themselves responsible for an oil spill - or, as was the case for Exxon and now is the case for BP, an oil disaster - are really left with only one option to handle the problem: public relations, damage control and fierce lobbying.

Video: highlights from the BP 'Emerald Paintbrush' awards ceremony

Posted by jossc — 22 December 2008 at 5:13pm - Comments

Exciting footage just in from the London HQ of international energy giant BP. After discovering internal company documents which reveal that the company, which has been stying itself 'Beyond Petroleum', is actually still spending 93 per cent of its budget on oil and gas extraction, we sent a crack team of smartly dressed greenwash-busters to locate BP boss Tony Hayward and present him with our coveted Emerald Paintbrush award for this year's most outstandingly brazen piece of greenwash.

Find out how they got on below:

But remember folks, this is just the tip of the greenwash-berg. With so many companies desperate to trumpet their 'green' credentials, even if the reality is very different, there are bound to be many more potential award winners out there. So if you know of, or work for, one of them, be sure and drop us a line so we can consider them for furture Emerald Paintbrush presentations...

BP wins coveted 'Emerald Paintbrush' award for worst greenwash of 2008

Posted by jossc — 22 December 2008 at 10:23am - Comments

BP - energy mix or PR fix?

The tension built as the judges deliberated. Then at last the results were were all in and - ta-da! It was time to announce the winner of the first annual Greenpeace 'Emerald Paintbrush' award for greenwashing above and beyond the call of duty. Cue a quick roll on the drums, and step forward into the spotlight - BP!

The energy corporation with an income larger than most of the world's nation states has spent a lot of time and money restyling itself as being 'Beyond Petroleum' in recent years, but a trawl through their accounts quickly reveals just how empty that assertion really is - 'Back to Petroleum', more like it.

Gordon goes all Google Earth over climate change

Posted by jamie — 20 May 2008 at 5:28pm - Comments

The government's Google Earth climate change layer

Gordon Brown has revealed his latest wheeze to try and convince us that underneath that gruff capitalist exterior there beats a heart of purest green. Together with the Met Office, the government has released a Google Earth layer showing the effects of climate change (download Google Earth, then get the layer).

Our perception of green brands versus the reality

Posted by jamie — 1 April 2008 at 1:18pm - Comments

Is BP greener than Greenpeace?

BP greener than Greenpeace? Our survey said 'uh-uh'

During my semi-regular trawl through news stories featuring the word 'Greenpeace' last week, one in particular leapt out: 'BP tops Greenpeace in green brands survey'. But despite the apparent awfulness of that headline, I don't think it's as bad as it looks.

The survey - conducted by Marketing Week and YouGov - delved into the minds of professional marketing gurus to find out which brands they thought were the most eco-friendly. Asked which brand they thought was greenest, M&S came out tops, with names like Innocent, Ecover and the Body Shop also in the top ten. Greenpeace came tenth, one place behind BP but what that headline didn't mention was that BP also garnered fourth place in the list of brands doing the least for the environment, alongside many of our other friends of Shell, ExxonMobil, E.on, British Airways and BAA. So it seems opinions are split as to the oil giant's green credentials.

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