Sustainability

Customer outrage over tuna giants John West and Thai Union

Posted by Ariana Densham — 21 October 2015 at 10:56am - Comments
All rights reserved. Credit: Marie Derome
Hugh Fearnley-Whittingstall on John West's broken sustainability promise

Tuna has finally gone mainstream, following the outcry in the media that John West* has broken its sustainability and traceability promises. 

We’ve reached millions of people, from This Morning with Hugh Fearnley-Whittingstall and Radio 2’s Jeremy Vine show, to The Times front page and countless other newspapers, everyone is outraged by the embarrassing progress John West has made meeting its sustainability promise to customers. 

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