hasbro

APP's sinking reputation forces more companies to jump ship

Posted by jamie — 1 November 2011 at 3:02pm - Comments

There's further bad news for Asia Pulp and Paper (APP) as yet more companies around the world ditch their contracts with the unscrupulous forest-trashing company. Hot on the heels of Mattel and Lego, today Hasbro announced a new paper-buying policy.

Last edited 1 January 1970 at 1:00am
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You did it! Mattel and Barbie drop the deforestation

Posted by jamie — 5 October 2011 at 11:42am - Comments
Ken dumps Barbie: banner on Mattel HQ
All rights reserved. Credit: Greenpeace
Ken dumps Barbie: how our campaign launched in June

You read that right – following over half a million emails sent by you, Barbie has realised that toying with deforestation is no game. Mattel, the company behind Barbie, has decided that being involved in the destruction of Indonesia's rainforests is bad for business as well as the planet, and has dropped deforestation from its production line.

Last edited 1 January 1970 at 1:00am
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Last edited 1 January 1970 at 1:00am
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Christmas comes early as Santa disrupts Hasbro's Xmas toy preview

Posted by jamie — 13 July 2011 at 4:47pm - Comments
Santa gives out children's letters complaining about Hasbro's use of toy packagi
All rights reserved. Credit: Felix Clay/Greenpeace
Has Hasbro been naughty or nice?

It's July so the last thing any sane person will be thinking about is Christmas. Not so for those in the toy business because, with only 165 shopping days to go, they're looking ahead to the festive season.

Take Hasbro, for instance. Today, product and marketing managers have been showing off the new lines for Christmas to retailers and journalists and we thought we'd pop along as well.

Hasbro event hit over rainforest packaging

Last edited 13 July 2011 at 3:36pm
13 July, 2011

Word famous toy company Hasbro, makers of Monopoly and the Transformers, have had their key event showcasing this year’s possible Christmas bestsellers disrupted by environmental campaigners over the company’s refusal to stop using rainforest packaging for their toys.

The event, held in London’s West End, is billed as a chance for Hasbro’s key retailers to “come and see the top must have toys and games from Hasbro this Christmas”.

Last edited 1 January 1970 at 1:00am
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