Volkswagen

The rebellion is strong! VW announces new green car targets

Posted by jamie — 8 March 2012 at 6:05pm - Comments
Volkswagen are lobbying against CO2 cuts of 30%.
All rights reserved. Credit: Nick Cobbing/Greenpeace
VW's announcement is a step forward, but much more needs to be done

Earlier this week, VW announced some improvements to its new cars that will reduce emissions by enough to beat existing European targets. It's not the success we're looking for – we're still a long way from that – but there's no doubt about it: a massive part of this is down to half a million Jedi demanding that VW lives up to the green image it paints for itself.

In short, the rebellion is strong and it's working!

VW: 500,000 Jedi can't be wrong

Posted by jamie — 1 February 2012 at 12:17pm - Comments

Our VW campaign has passed a significant milestone, as the Jedi ranks swell to over 500,000. That's an incredible half a million people demanding that Volkswagen gets behind the sort of climate laws we need to save our planet.

So thank you for signing up, recruiting your friends and keeping up the pressure on VW - it's been absolutely amazing.

And the award for threatening planet Earth goes to...

Posted by jamie — 12 January 2012 at 6:03pm - Comments
Darth Vader present Ivan Hodac of Acea with an award for threatening planet Eart
All rights reserved. Credit: Tim Dirvan/Greenpeace
Darth Vader present Ivan Hodac of Acea with an award for threatening planet Earth

Another bit of fun from the Brussels motor show today: an award presented by Lord Vader himself for jeopordising the future of our planet.

Together with a squad of stormtroopers, Darth Vader interrupted a speech given by Ivan Hodac, general secretary of the car industry lobbying body Acea. The dark lord presented Hodac with a gong for his achievements in blocking propressive car efficiency legislation in Europe.

Listen to Darth Vader's speech below and tremble with fear.

VW: pioneering anti-social media

Posted by jamess — 10 January 2012 at 2:20pm - Comments

After ignoring well over 1,000 comments on its Facebook pages, Volkswagen has found a new tactic: deleting them.

VW: what a social media fail looks like

Posted by jamess — 4 January 2012 at 10:44pm - Comments

What I love about social media is that you can’t fake it.

For all the hundreds of millions of dollars companies like Volkswagen pump into their advertising machines (for VW it’s a cool £1.5bn every year) they can’t crack social media. And that’s down to one simple reason: they fear honesty. 

VW: Return of the Brian (video)

Posted by jamess — 22 December 2011 at 12:09pm - Comments
Watch the final episode of Brian the Stormtrooper - ex-VW employee
by. Credit: Greenpeace
Scroll down to watch the final episode of Brian the Stormtrooper - ex-VW employee

It's the end of the road for one of our campaign legends: Brian.

Only six months ago, Brian was working for the Dark Side - an anonymous Volkswagen employee only concerned with getting through his day job. He took orders from his superiors without questioning them. He did what he was told.

But then – suddenly - everything changed.

Volkswagen's biggest fear: a cup of tea and a chat

Posted by jamess — 8 December 2011 at 12:33pm - Comments
"Everybody talks about the climate. VW ruins it"
All rights reserved. Credit: Bente Stachowske / Greenpeace
Our Beluga ship in front of VW's HQ in Germany ("Everyone's talking about the climate. VW's ruining it")

If you were poised to be the biggest car company in the world raking in annual profits of £5bn, you think you'd feel pretty confident about yourself.

Even if you felt a little insecure, a cool £1.5bn advertising budget could iron out some of the less-than-savoury aspects of your appearance. Besides, £1.5bn buys a lot of botox.

Meet the winners of the Greenpeace film competition

Posted by Richardg — 1 December 2011 at 4:10pm - Comments

Last week we were pleased to announce that two young filmmakers from Germany had won our film competition.

And the winner of the 2011 Greenpeace film competition is...

Posted by Richardg — 23 November 2011 at 12:37pm - Comments

...Johannes Laidler and Andreas Borlinghaus for Pretending!

Last night film makers from across Europe gathered at the Curzon Soho in central London, with one question on their minds: who had won the Greenpeace Film Competition?

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