Posted by bex — 15 July 2010 at 10:07am
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A couple of months back, we asked you to Rebrand BP by designing a logo that better suits their dirty business (‘Beyond Petroleum’? Or up to their necks in tar sands and deepwater drilling?)
To be honest, your response took us by surprise - not just in quantity (we’ve had well over 2000 entries), but in quality too. Orginally we were planning to ask a panel of designers to judge the entries, but because the response was so amazing we would also like you to pick a winner.
Posted by jamie — 14 July 2010 at 2:54pm
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Our colleagues in the US have been blogging regularly about the ongoing disaster in the gulf and Greenpeace's involvement in the response to the oil spill. Here, Mike Gaworecki sheds some light on the clean-up operation BP has been carrying out on its image.
There's no way to clean up an oil spill. We've seen this time and again - in Alaska's Prince William Sound, for instance, where oil from the Exxon Valdez spill is still having an impact on local ecosystems. Corporations like Exxon or BP that find themselves responsible for an oil spill - or, as was the case for Exxon and now is the case for BP, an oil disaster - are really left with only one option to handle the problem: public relations, damage control and fierce lobbying.
With BP's sponsorship of the Tate gallery under attack from all sides, BP is keen to make out that it doesn't get much in return for its philanthropic support for the arts.
But some emails we've got hold of under a Freedom of Information request give us a little glimpse that, besides using arts sponsorship to cultivate a socially acceptable face for its devastating operations, BP isn't averse to using it to help grease the way towards bigger shareholder profits.
John Hocevar, team leader of the oceans campaign at Greenpeace USA, is currently in Louisiana helping with Greenpeace's response to the BP oil spill. Here's his latest report from the centre of the ever-growing disaster.
Greetings from Grand Isle, Louisiana, one of the growing number of
places unlucky enough to win a "heavily oiled" classification on the
government maps tracking the disaster in the Gulf of Mexico. Despite
BP's efforts to keep it under wraps, we're here to document the impacts
of the spill. The public has a
right - and a responsibility - to know the true cost of our
continued reliance on offshore oil, and fossil fuels in general.
Greenpeace has launched a groundbreaking new
competition which invites designers and industry experts, as well as members of
the public, to redesign BP's logo to better reflect the company's operations
abroad.
Posted by jamie — 20 May 2010 at 10:54am
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A quick selection of images which have come in from BP HQ in St James's Square, where climbers have installed themselves to rebrand the company. Also included is the full page advert appearing in today's Guardian.
Climbers have scaled BP's London HQ and are
currently hoisting a large oil-soaked version of the company's bright green logo
above the entrance. Chief Executive Tony Hayward is expected to arrive
imminently to chair a board meeting which will focus on the oil spill in the
Gulf of Mexico.
The Greenpeace volunteers arrived at 0530
before climbing onto a small metal balcony above the front door. They then
attached a specially designed giant flag to the company's flagpole bearing the
words "British Polluters" alongside the altered BP logo.
