amazon

Following years of intense pressure from the agribusiness sector, Brazil's parliament yesterday afternoon approved sweeping reforms to the country's forest protection law that spell destruction for the Amazon rainforest.

Today, we went to Apple's flagship store in London to challenge them to clean up thier iCloud. Volunteers put up giant banners on the windows to catch the eyes of passers-by, as well as handing out hundreds of apples made from coal to customers at the Regent Street store.

Today we took the ‘How Clean is your Cloud’ challenge directly to Apple, Amazon and Microsoft, the three companies which need to switch from dirty coal to clean, renewable power. This challenge follows yesterday’s launch of our 'How Clean is your Cloud’ report.

Early this morning climbers from Greenpeace International scaled the European HQ of computer giant Apple in Cork, Ireland challenging Apple to clean up its act and stop powering their iCloud with dirty coal. The very public message covering 15 metres by 5 metres across the glass roof of the HQ asks the company to ‘Clean Our Cloud’.

If you use a smartphone, Facebook, email or any sort of online storage then you're using what is referred to as "the cloud". Every day, our lives revolve more and more around the phenomenon that is the cloud. We check our email, store our music, and share photos and status updates. It’s a key part of how we connect with our friends and family.

But have you ever stopped to wonder… where does the cloud actually exist?